Program Manager, GTM Sales Onboarding

About the Role

As the Program Manager, GTM Sales New Hire Experience at Abnormal Security, you will be the architect behind our comprehensive Sales onboarding program, tailored specifically for a remote-first organization. Your role is pivotal in creating a seamless and engaging onboarding experience for our GTM sales new hires, ensuring they feel welcomed, supported, and equipped to excel from day one. 

You have the ability, and thrive, wearing multiple hats; a fast paced environment is exciting!  You can take on and manage multiple projects at a time because you are highly organized, prioritize your tasks, and communicate when you need help.

You have an innate desire to help others succeed, and gain a tremendous sense of accomplishment when they do as a result of your work.  You are a self-starter who is open to, and appreciates coaching, but does not require day-to-day hand-holding to get your job done.

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You will work directly with Sales, Marketing and Product leadership to manage the execution and success of our key enablement programs including New-Hire Onboarding, Sales Bootcamp, and strategic events like Sales Kickoff.

You will help optimize our sales enablement content and training programs into a genuine competitive advantage for our go-to-market teams, and you will create the operational reporting and process that helps us to understand the success of enablement programs. 

Role Responsibilities

End to End Strategy and Execution 

• Drive close partnership with Sales Enablement and Operations leadership to deliver a world class onboarding experience that has measurable impact to ramp and performance.
• Develop and execute end-to-end strategies for new GTM sellers onboarding including pre-boarding activities.
• Monitor key metrics and feedback to improve the onboarding process and outcomes continuously, including reviewing Chorus calls, leading and lagging indicators.
• Create a vision of the new hire experience and what excellence looks like for the organization at a company level and a team level and execute into action 

Program Development and Content Creation 

• Spearhead the development and evolution of the global onboarding program, ensuring it caters to the needs of remote-first employees.
• Craft engaging content and materials to facilitate a comprehensive onboarding experience, leveraging digital tools and resources effectively.
• Continuously update and expand content to reflect evolving organizational needs, industry trends, and best practices.
• Define a post-bootcamp reinforcement strategy to ensure application and retention of core onboarding concepts
• Own communications to the business around program efficacy and impact
• Establish & create assessment and evaluation strategies to measure the efficacy and return on investment of onboarding program and iterate based on results.
• Ensure consistency between role-based onboarding learning paths.

Cross-functional Collaboration 

• Partner with sales leadership and field enablement team to understand segment-specific onboarding needs, identify gaps and build recommendations to address
• Act as a liaison between departments including IT, recruiting, People Operations, Sales Operations and HRBPs.

Facilitation:

• Facilitate employee welcomes and orientations, ensuring new hires feel valued and supported from the outset.
• Facilitate weekly live enablement sessions, both individuals and cohort group, to ensure goals are being met and progress is consistent.
• Participate and drive the monthly boot camp programming, virtually and/or in person across new-hires and presenters including pre-work and post reinforcement.

Basic Qualifications

• 3-4+ years working in Sales Enablement, Learning & Development, Customer Education or Event Management
• Confident facilitator, and presenter, both in-person and onlineProgram execution and scale - Manages the end-to-end design and execution of programs, collaborating with others and automating where possible to leverage bandwidth in higher-impact ways
• Experience, and familiarity with SaaS Sales organizations and core sales competencies
• Experience facilitating content via a variety of modalities (virtual, in person, asynchronously)
• Experience with industry leading sales enablement technology such as sales enablement platforms (e.g. MindTickle, or other), content platforms (e.g. HighSpot, or other).
• Exceptional communication skills and a passion for creating positive employee experiences in a fast-paced and dynamic environment.
• Experience with program management and tools (e.g. Asana, Monday.com, etc…)
• Ability to juggle multiple priorities, tasks, and wear many hats as needs shift and change.
• Independently holds themselves accountable for their work outcomes and goals
• Highly organized, detail-oriented, and proactive
• Passion for developing others
• Willingness to travel to attend in person onboarding bootcamps. 

Preferred Qualifications

• Direct experience being a quota carrying seller
• Experience in a pre-IPO and / or high growth sales environment
• Understanding of various sales roles and typical sales processes
• Experience managing vendor relationships and maintaining budgets to ensure financial accountability.
• Event planning experience for sales and / or marketing organizations including WW events at scale (e.g. 100s to thousands of attendees).

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