Programmatic Media Buyer, Walmart Connect (Associate Manager, Marketing Operations - eComm)

Position Summary...
What you'll do...
San Bruno, CA - Los Angeles, CA - Chicago, IL - Hoboken, NJ
As a Programmatic Media Buyer at Walmart Connect you will manage and execute off-site campaigns for some of the most well known and emerging brands in the retail industry.
About Walmart Connect
At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we partner with some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it. Walmart Connect wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.
Walmart Connect (the digital ad sales arm for Walmart.com, Hayneedle, Online Grocery, Vudu.) is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full funnel ad solutions leverage Walmart's in-store data, online data, and extensive reach to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with Walmart consumers, and convert Walmart consumers to shoppers.
What you'll do:

• Manage campaigns in Demand Side Platforms (DSPs) through optimization strategies, campaign insights, monitoring and adjusting pacing, controlling quality of inventory using ad fraud and brand safety levers, troubleshooting ads and tracking tags, etc. to ensure all KPIs are met (delivery, performance, revenue goals, etc.).
• Oversee media tracking and analytics set up and implementation
• Participate in media planning discussions, such as trafficking strategies, forecasting, product recommendations, and audience evaluation
• Collaborate with Media Sales, Strategy, Analytics and Yield teams to ensure campaigns are structured in a way to produce optimal data and performance outputs
• Work with Analytics team to ensure plans will allow for accurate data collection, efficiency, and effectiveness
• QA ads to ensure they meet site specs and requirements
• Generate, QA, and troubleshoot implementation of tracking tags.
• Work with Trafficking and Ad Ops to troubleshoot ads or tag issues.
• Resolve tracking and reporting discrepancies with Analytics, Trafficking, and Ad Ops and/or partners/vendors
• Test new products, platforms, inventory, creative formats, and optimization strategies to help evolve Walmart Connect's offerings
• Maintain relationships with platform partners to keep current on new products, new features, pricing, and innovation.

What you'll bring:

• 4+ years experience executing programmatic campaigns
• Programmatic subject matter expertise at Walmart Connect
• Your experience with Demand Side Platforms (e.g., Xandr/AppNexus, The Trade Desk, Facebook, Pinterest, TikTok, Snapchat, Amazon DSP, DV360, Verizon, Amobee, MediaMath, etc.) and digital ad server technology (e.g. Doubleclick, Sizmek, etc.)
• Understanding of rich media, dynamic creative, CTV/OTT, mobile and video ads units

At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart at https://bit.ly/3iOOb1J .
The annual salary range for this position is $78,750.00-$131,250.00
Additional compensation includes annual or quarterly performance incentives.
Additional compensation for certain positions may also include:
- Regional Pay Zone (RPZ) (based on location)
- Stock equity incentives
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Marketing, or related field OR 2 years' experience in business management, database management, or related
field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Marketing, Microsoft Office tools (for example, Word, Excel, and PowerPoint)
Primary Location...
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America