Proximity Marketing Director

We are seeking a dynamic, driven, and hands-onProximity Marketing Directorto lead and scale our face-to-face lead generation strategy. This role is ideal for someone who thrives in a fast-paced environment, loves building high-performance teams, and isn’t afraid to get out in the field — knocking doors, attending events, and turning interactions into appointments. The Proximity Marketing Director will be responsible for developing and executing a hyper-local marketing strategy designed to drive qualified appointments through direct outreach. You'll recruit, train, and manage a growing team of field marketers while also serving as a player-coach by leading from the front. Key Responsibilities: • Build & Lead the Team: • Recruit, onboard, and manage a team of proximity marketers. • Develop training programs and performance standards. • Foster a competitive, energetic, and goal-oriented culture. • Field Marketing Execution: • Actively participate in door-to-door marketing efforts to set appointments. • Represent the company at local events, trade shows, and community activations. • Model effective in-person lead generation techniques for the team. • Appointment Generation & Metrics: • Develop and track KPIs around appointments set, show rates, and close rates. • Collaborate with sales leadership to align on quality and volume expectations. • Continuously optimize pitch strategy and lead qualification criteria. • Strategy & Expansion: • Identify new neighborhoods, markets, or events to expand outreach. • Analyze data and feedback to improve team performance and marketing ROI. • Collaborate with the marketing team on branding, messaging, and campaign support. Qualifications: • Proven experience in door-to-door sales, event marketing, or field sales. • Prior experience in building and managing a team is strongly preferred. • Strong leadership, communication, and motivational skills. • Willingness to work evenings/weekends as needed for outreach efforts. • Comfortable with setting and achieving aggressive goals. • Valid driver’s license and reliable transportation required. What We Offer: • Competitive salary + performance-based bonuses • Career growth opportunities in a high-impact role • Company vehicle or mileage reimbursement • Ongoing training and development • A collaborative and energized team culture Job Type: Full-time Pay: $60,000.00 - $95,000.00 per year Benefits: • Opportunities for advancement Language: • Bilingual (Preferred) Ability to Commute: • San Antonio, TX 78232 (Preferred) Work Location: In person