Regional Marketing Manager
Job Description
Bentley Systems, Incorporated, [Philadelphia, PA]: Develop go-to-market strategy and integrate campaigns using Marketing Automation and Demand Generation tools; identify biz intelligence, reporting, and data analysis needs and turn data into critical info to position Bentley as preferred Infrastructure Software company in region; confirm data accuracy and functionality; recommend, plan and execute local marketing campaigns with cross functional marketing teams focusing on generating leads, pipeline, and improving brand recognition of the Bentley brand; using reporting tools to communicate on performance of marketing programs to stakeholders against targets and KPIs; develop biz intelligence and data warehouse strategies; working with other teams to design, document and create dashboards; engage with Marketing Engagement Services for data acquisition, cleanup and requirements for local region (interface with sales management to qualify requests and leverage new names); gather and utilize business data to make essential and informed decisions that support Global Marketing department.
REQUIREMENTS: U.S. master's degree, or foreign equivalent in Business Administration and professional or academic background experience with quantitative modeling, data mining, data analysis/interpretation, marketing strategy, utlizing Excel for data manipulation and analyzing, using data and metrics to measure impact and determine improvements, driving direction and aligning with cross-functional teams, statistical analysis, business forecasting.
Competitive Salary. Contact [email protected].
About Bentley Systems
Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world's infrastructure - sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings include MicroStation-based applications for modeling and simulation, ProjectWise for project delivery, AssetWise for asset and network performance, Seequent's leading geoprofessional software portfolio, and the iTwin platform for infrastructure digital twins. Bentley Systems employs more than 4,500 colleagues and generates annual revenues of approximately $1 billion in 186 countries.
www.bentley.com
Equal Opportunity Employer
Bentley is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, sex, sexual orientation, gender identity, disability, protected veteran status, religion, national origin, age, or any other protected characteristic. This commitment extends to all aspects of employment, including, but not limited to, hiring, placement, promotion, compensation, and training. EEO is the Law and EEO is the Law Supplement documents provide additional information about your rights as an applicant under the law.
Bentley Policy on EEO, Affirmative Action and Pay Transparency Non-Discrimination
Bentley participates in e-Verify / Bentley participate in e-Verify / Right to Work Notice
Request an Accommodation
As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. We encourage you to request a reasonable accommodation if you are not able to fully use or access our online application system. You can make an accommodation request by calling 610-458-5000 or sending us an email at [email protected]
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Date Posted
06/21/2023
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