Remote Role -Social Media Manager
Job Description
Job Description
- The Social Media Manager u2019s job focuses on increasing brand awareness through the effective use of social media outlets and implementing content strategies that create public/stakeholder engagement.
- The Social Media Manager is responsible for planning, implementing, managing and monitoring Rimini Street u2019s social media tactics and strategy to improve the Company u2019s External Communications efforts and (ultimately) help increase sales.
Responsibilities :
- Analyze engagement data, identify trends in customer/influencer interactions and plan digital campaigns to build community online.
- Use social media marketing tools to create and maintain the Company u2019s brand.
- Interact with customers and other stakeholders via Rimini Street u2019s social media accounts.
- Help curate and manage engaging posts for the executive team.
- Analyze the Company u2019s digital marketing plan and social media strategy; identify strategic weaknesses and make recommendations for improvements.
- Set key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measure a campaign u2019s performance against set KPIs.
- Regularly post text, video and images that engage the Company u2019s target market, follow online conversations on the Company u2019s social media accounts.
- Work closely with Corporate Marketing, Product Marketing and Campaigns to identify social media u201cevents u201d that can be amplified across the Company u2019s social channels. Ensure that content is informative and engaging.
- Continually align content with trends, market changes, etc. to interest and engage all stakeholders.
- Monitor SEO and user engagement and suggest content optimization.
- Communicate with industry professionals and influencers via social media to create a strong network.
Skills and Education
- 8+ years of experience as a Social Media Manager
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with audience and buyer persona research
- Good understanding of social media KPIs
- Excellent multitasking skills
- Critical thinker and problem-solving skills
- Team player
- Knowledge and experience with traditional and digital marketing approaches
- Experience establishing and building digital relationships
- Experience developing and running a social channel engagement strategy
- Creativity, with a proven track record in developing engaging content
- Skills in using social media platforms and tools that analyze social media platforms
- Excellent time management skills, ability to meet aggressive deadlines and juggle multiple projects
- Bachelor u2019s degree in Journalism, Public Relations, Communications, Digital Marketing or related field.
Please respond with your updated resume and contact information to [email protected]
Date Posted
08/24/2022
Views
13
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