Research Analyst
Job Description
WHY YOU’LL LOVE THIS JOB
We believe that what a brand does is more important than what it says—we want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHY YOU’LL LOVE DOING IT AT MOMENTUM
Because the idea that a brand’s action is more important than its rhetoric is the key to our entire approach. It is all about the experience and we can—hands down, bar‐none—create that better than anyone else. That’s not jargon or ego—it’s truth. Experience creates the connections that lead to loyalty, advocacy and sales. So we imagine and create those things here, in what we call the total brand experience. And how we do it is with genius, dedication, strategic thinking and working together as collective groups. Before you get any ideas, it’s important you know we’re serious about taking care of each other here. So think on that. We work too closely not to have fun together. We work too smart not to make the world better. And we work too well not to continually push for more. Think on all that, too.
WHAT WE ARE LOOKING FOR
We’re looking for a Market Research Analyst who is interested in taking data and insights to the next level, who loves to trend spot, be challenged and transform syndicated, secondary, and primary research into actionable insights. As a Market Research Analyst at Momentum you will be work on and/or be responsible for creating consumer profiles from Syndicated Research to help build and round out target personas, curating insights from secondary and primary research, get to work on a variety of brands and new business, and be challenged and grow every day.
HERE’S WHAT YOU’LL DO (RESPONSIBILITIES)
- Working with internal and external teams to provide research, business intelligence and analysis for existing and new business for Momentum
- Creating consumer profiles from Syndicated Research to help build and round out target personas
- Gathering and managing secondary information
- Derive insights from primary and secondary research to drive strategy across competencies – Sponsorship, Experiential, Shopper, Finance, CPG, B2B
- Developing, writing, and presenting strategic recommendations that directly address specific research questions
- Designing, managing and reporting on primary research, including qualitative and quantitative projects
- Programming survey research and analyzing survey results data, including frequencies, crosstabs, and tests of statistical significance
- Monitoring and reporting relevant trend and competitive information and mining insights on a scheduled basis
- Authoring reports containing actionable recommendations
- Organizing and maintaining research information
- Supporting Momentum’s values
- All other duties as assigned
HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)
- B.A. or B.S. degree, preferred; Major in marketing or communications is a plus
- A minimum of 2 years of marketing or media research experience with a solid understanding of the industry
- Experience in survey design and data analysis and understanding of statistical techniques
- Strong skills and knowledge of syndicated research tools such as IMS/Clear Decisions/Choices, Simmons, MRI, Mintel, GWI, as well other resources like Euromonitor, eMarketer, etc.
- Proven ability to interpret syndicated data, express the implications of analysis, and develop key takeaways to help elevate the research to the “next level”
- General knowledge of primary research, including qualitative and quantitative projects (survey writing and programming)
- Exceptional written, oral, and presentation communication abilities
- Proficiency in Microsoft Office
- Strong project management (multi-tasking is a must!), organizational, strategic thinking skills and loves to seek out new trends
- Proactive, a hand raiser, and curious
- Detail-oriented and articulate with strong communications skills
- Comfortable and efficient working in a fast-paced environment
- Highly motivated and capable of both working independently, but also enjoys being a team player
SALARY RANGE
The salary range for this position is $60,000 to $70,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; location and region; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability – or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
Date Posted
05/25/2023
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5
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