Sales Development Team Lead (SDR Leader)

Job Brief 

As the Sales Development Team Lead, you will play a pivotal role in driving the growth and success of WINT, linking efficiently both Marketing and Sales efforts. You will be responsible for establishing, leading and managing a high-performing Sales Development team, focused on generating qualified leads, nurturing prospects, and eventually creating opportunities for our North America Sales organization, helping them to close more deals. This is a full-time remote position reporting to the Global VP of Marketing which requires some domestic business travel.

If you are a fearless and relentless SDR leader who is competent of owning an individual quote as well as overseeing your team’s targets – This is your opportunity to play a key role in the growth of a dynamic startup!

Key Responsibilities

1. Team Leadership:
• Recruit, train, and mentor a top-notch team of Sales Development Representatives (SDRs).
• Inspire and motivate the team to exceed targets and achieve key performance indicators (KPIs).
• Foster a collaborative and results-driven culture within the Sales Development team.
2. Strategy and Planning:
• Develop playbooks and execute strategic plans for lead generation and pipeline development.
• Collaborate with the Sales and Marketing teams to align efforts and optimize the sales funnel.
• Continuously analyze market trends and competitor activities to refine strategies.
3. Process Optimization:
• Implement and refine Outbound and Inbound lead generation processes.
• Utilize CRM tools and other technology to streamline workflows, automate and enhance team efficiency.
• Enforce strict SLA rules in follow-up and response rate as part of Sales cycles
• Identify areas for improvement and implement advanced solutions to optimize the lead qualification process.
4. Performance Monitoring and Reporting:
• Establish and track key metrics to measure the success of the Sales Development – individually and as a team.
• Provide regular performance reports to the executive leadership team, highlighting achievements and areas for improvement.
• Implement data-driven decision-making processes to enhance overall team performance.
5. Collaboration:
• Work closely with the Sales team to ensure seamless handover of qualified leads.
• Collaborate with Marketing to align content, messaging and campaigns for maximum impact.
• Foster effective communication channels between Sales Development, Sales, and Marketing teams.

Required Skills and Experience

• 5+ years of proven experience in a B2B Sales Development role within a tech software company, with a track record of exceeding quota and targets – Must!
• Leadership experience, managing SDR teams consisting at least 3 reps with a demonstrated ability to inspire and professionally guide a high-performing team.
• Strong analytical and strategic thinking skills.
• Excellent communication and interpersonal skills – Native English speaker both written and verbal competence (phone & email).

• Tech savvy – can explain complex technical concepts and processes in a clear and simple language.

• Familiarity with CRM, Outreach, Enrichment tools and Marketing automation software.
• Results-oriented mindset with a focus on continuous improvement.

• Experience with the following software: Salesforce, Hubspot, ZoomInfo, LinkedIn Sales Navigator, Apollo and ChiliPiper – Preferred.

Your Characteristics | Who You Are:

• Charismatic, self-driven mindset loaded with emotional intelligence.
• A team player – like working with other departments with a friendly attitude.
• Goal crusher – loves challenges and breaking records.
• Well thought out – copes well working under pressure in a competitive environment.
• Willingness to work on extended US hours (EST/CST).
• Pro hybrid working model (WFH / Boston office).
• Availability to travel domestically / Internationally as needed (±10%)

Are you a dynamic leader with a passion for driving sales growth in a fast-paced startup environment? We invite you to join WINT and be a key contributor to our success story.