Sales Director (Political)

Responsibilities

• Building relationships and driving revenue across Political agencies while also building and scaling the Mid-Atlantic region.
• Developing deals that help Political advertisers connect with their target audiences and desired inventory across OpenX’s suite of premium publishers.
• Prospecting and connecting with potential buyers, deploying a discovery strategy and sales narrative designed to drive Programmatic Direct spend.
• Providing ‘ground support’ to strategic deals by driving transactional business and consistent deal-based revenue.
• Managing a pipeline of opportunities in Salesforce and providing regular reporting to management on deal progress.
• Collaborating with internal stakeholders to deliver to clients the OpenX suite of programmatic and identity-based solutions.
• Partner with product, publisher development and solutions to develop new strategies, new features, and new processes to scale OpenX’s political relationships.

Requirements

•  7+ years of programmatic advertising experience with a advertising agency, brand or other ad tech firm.
• Solid relationships across marketers, agencies and ATDs within both the Political vertical and within the Mid-Atlantic region.
• Excellent teamwork and communication skills.
• Highly organized, with experience successfully managing multiple projects to tight deadlines.
• A clear understanding of SSPs/exchanges and programmatic buying fundamentals.
• Ability to travel up to 30%.
• BS/BA degree required or the equivalent combination of education, training and experience.
• MBA a plus!

Desired Qualifications

• Deep familiarity with ad tech, SSPs, DSPs and the programmatic landscape, as well as with internal org structure at brands, agencies, ATDs and consultancies.
• Expansive network of strategic and transactional decision-makers on the buy-side, including brand-direct relationships.
• Well-versed in programmatic audience strategy: CRM, CDP, DMP, 1P+2P+3P data, the future-focused people-based marketing landscape, etc.
• Programmatic buying experience at an agency, ATD or brand.
• Strong executive presence and comfortable presenting to clients of all levels.
• A consultative, partnership-minded sales approach. * Ability to lead all aspects of top-tier buyer relationships – truly ‘own’ a book of business.
• Excellent problem-solving skills and strong business judgment.