Sales Director - West Coast

About Fluence: Fluence Energy, Inc. (Nasdaq: FLNC) is a global market leader in energy storage products and services, and optimization software for renewables and storage. With a presence in over 47 markets globally, Fluence provides an ecosystem of offerings to drive the clean energy transition, including modular, scalable energy storage products, comprehensive service offerings, and the Fluence IQ Platform, which delivers AI-enabled SaaS products for managing and optimizing renewables and storage from any provider. Fluence is transforming the way we power our world by helping customers create more resilient and sustainable electric grids.

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OUR CULTURE AND VALUES

We are guided by our passion to transform the way we power our world. Achieving our goals requires creativity, diversity of ideas and backgrounds, and building trust to effect change and move with speed.

We are Leading

Fluence currently has thousands of MW of energy storage projects operated or awarded worldwide in addition to the thousands of MW of projects managed by our trading platform—and we are growing every day.

We are Responsible

Fluence is defined by its unwavering commitment to safety, quality, and integrity.

We are Agile

We achieve our goals and meet our customer’s needs by cultivating curiosity, adaptability, and self-reflection in our teams.

We are Fun

We value the diversity in thought and experience of our coworkers and customers. Through honest, forthcoming, and respectful communications we work to ensure that Fluence is an inclusive and welcoming environment for all. 

ABOUT THIS POSITION

Fluence seeks a Sales Director – Americas with expertise in energy storage markets to expand and accelerate Fluence’s market share in the Americas region, primarily focused on North America. This role demands a strategic, analytical mindset and demonstrated experience in sales and market development, preferably in energy storage or renewable energy sectors. In this role you will contribute individually, work across internal teams, and manage external relationships with third parties as you develop a pipeline of new customers in new and existing verticals.

Responsibilities:

· Develops and implements sales strategies to achieve new customers, new markets and further cultivate existing customer relationships. Ensures that strategies are effectively coordinated with marketing efforts.

- This individual will sell directly to commercial customers and carry a quota they need to achieve.

· Perform comprehensive data analysis to identify market trends and opportunities and shape the strategic sales direction for Fluence in the Americas region (western hemisphere).

· Manages a multi-functional team as the region/account lead, driving them through the strategy, encouraging effective communication and monitoring progress.

· Structures and develops cohesive sales strategies through careful analysis of customers, markets, and geographic territories.

· Develops and executes region sales growth strategies based on market insights and analytics to increase market share and revenue.

· Works to understand and target customers’ needs and propose solutions to effectively meet customers’ needs.

· Monitor and report on the evolution of markets. Inform, advise, and collaborate with Product Development, Marketing, and with the Sales team, incorporating an analytical approach into growth plans.

· Conducts market research on competitors’ products and strategies to keep strategic sales and strategies on target.

· Collaborates with various departments throughout the company to continually improve processes, products, and quality in support of best business practices.

· Demonstrates the values and mission of Fluence Energy through open and honest communication with internal and external customers.

· Understand and influence market behaviors and perform early–stage new market entry planning and ongoing offer development. Innovate to unlock new markets and customer segments for Fluence products.

· Educate customers and stakeholders in key markets on the benefits of energy storage related products and services. Develop programs and processes to transition customers from early stages to meaningful sales opportunities.

· Develop, support, and manage competitor intelligence and customer feedback activities to gain insights into market dynamics, competitive positioning, and growth strategy.

· Reinforce and deepen a culture focused on data-driven analysis, emphasizing analytical methods in business growth.

· Lead industry efforts in support of the energy transition while promoting and enhancing the value case for Fluence products and services.

• Bachelor's or master's degree in a related technical field with a strong analytical emphasis.
• At least 10 years in growth-oriented roles, with significant experience in strategic selling within the energy storage or renewable energy sectors; plus, at least 2 years managing a deals team, either directly or indirectly.
• Strong knowledge of market participants, stakeholder landscape, and energy storage customer segments across the region.
• Proven ability in leveraging advanced analytics, market intelligence, and customer feedback for business expansion and strategy development.
• Strong presentation and interpersonal skills required. The candidate should be able to create compelling arguments and communicate them to internal and external audiences.
• Mastery in data analysis tools and methodologies, especially relevant to the energy market.
• Exceptional leadership and communication skills, adept at strategically applying complex analytical data.
• Strong project management skills with high attention to detail.
• Ability to thrive in a fast paced and dynamic environment.
• A team player with a global mindset.

At Fluence we are dedicated to building a diverse, inclusive, and authentic workplace; if you are excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply!

Unlimited PTO

Medical, Dental, Vision, Life and Pet Insurance

Generous 401K Match

Annual Bonus Incentive

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Follow Fluence on LinkedIn: Fluence LinkedIn

Fluence Career Page: Fluence Careers

The standard pay range for this role is $170k - 220K annually.

Fluence IS AN EQUAL OPPORTUNITY EMPLOYER and fully subscribes to the principles of Equal Employment Opportunity to ensure that all applicants and employees are considered for hire, promotion, and job status without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, marital or familial status.