Search Engine Optimization Manager

About Boomi and What Makes Us Special
Are you ready to work on world-changing technologies? Today, organizations need to move with increased agility and insight to grow and thrive. Boomi is one of the hottest tech companies in the SaaS/Cloud industry, named a leader for eight years in a row in the Gartner Enterprise iPaaS Magic Quadrant, and recently recognized by Inc. Magazine as one of the best workplaces. Our award-winning, patented technology is transforming the world of integration by making enterprise-class integration technology accessible and affordable to companies of all sizes.
Boomi provides the foundation on which businesses can evolve and innovate. We help organizations connect everything and engage everywhere across any channel, device, or platform. More than 18,000 organizations are using Boomi to run better, faster, and smarter.
Working at Boomi means doing what you love. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact in technology, and want to build something big. If you are passionate about solving hard problems, enjoy working with world-class people, and developing cutting-edge technology, we want to talk to you.
What you'll do:

• Lead organic search efforts for Boomi, on our English, French, German, Japanese and soon Spanish websites
• Create the overall SEO strategy for our global sites to help increase conversions and pipe creations from SEO as a channel.
• Develop the content strategy from an SEO perspective to drive our rankings on search engines
• Do intent based keyword research to understand the needs of the user and create content to support how users are researching
• Drive and help to shape a technical SEO strategy to drive sustainable organic growth and first page results for Boomi products and services
• Partner with our demand gen teams, product marketers, Content, and more to create or optimize landing pages, subdomains, and microsites that reflect Boomi products' value proposition and customer needs
• Collaborate with our agency to perform ongoing SERP analyses and optimize on-page elements and site architecture for critical search terms in multiple languages/countries
• Create presentations, blog posts, and courses to better educate teams about SEO
• Collaborate with relevant cross-functional departments, including Engineering, Product Marketing and Analytics, to implement and optimize world-class SEO strategies
• Work closely with our organic search agency, coordinating efforts, driving innovation and over-delivering on business pipeline needs
• Track organic best practices, industry and competitor trends, constantly testing new ideas
• Work with groups across Boomi to expand keyword lists and craft compelling messaging and offers
• Report on organic search efforts on pipeline/revenue and optimize accordingly
• Deliver reporting and analytics on SEO efforts on a regular basis, showing real time insights into keywords, topics and trends, conversions and pipeline generation.

The experience you bring:

• 7+ years of experience working in a technical SEO capacity focused on creating and implementing technical SEO strategies
• Experience planning, executing, and measuring programs to prioritize our most valuable content through all phases of the search engine process including crawling and indexing
• Proven track record delivering campaigns that drive significant growth and revenue in a high-growth, SaaS business
• Familiarity and experience with Marketo (or the equivalent) and Salesforce
• Solid grounding in B2B content marketing and conducting keyword research

Bonus points if you have:

• Experience working for a high-growth software or e-commerce company

Key Competencies:

• Analytical Capabilities: Be comfortable providing program results, market insights, and opportunities to a cross-functional team that includes marketing leadership, product managers, regional demand teams, designers, and engineers.
• Proven Excellence in: Written and verbal communication, creativity, problem-solving, teamwork, and organization
• Outstanding organizational skills and the ability to manage multiple projects with competing deadlines
• Exceptional attention to detail

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At Boomi we show up for each other with empathy, compassion, and purpose because, at Boomi, we win as one--that's why we strive to integrate more diverse voices for a stronger and smarter team.
Boomi is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Boomi are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Boomi will not tolerate discrimination or harassment based on any of these characteristics. Boomi encourages applicants of all ages.
Boomi is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind.