SEM Senior Manager

At PMG, we exist to inspire all people to feel that anything is possible personally and professionally. It’s what powers us to deliver value, innovation, results, and Digital Made for Humans™ for the world’s most ambitious brands by bringing a more human-centric approach to digital. 

General Description:

- Lead tactical execution and optimization of Search programs, and be responsible for optimizing, implementing, and analyzing marketing activities
- Coach junior team members on how to perform daily account management on Google Ads, Bing and other search platforms for a variety of clients
- Lead creative and messaging strategies that adhere with Google best practices and client goals
- Define strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
- Monitor and evaluate search results and search performance and provide cross channel recommendations to maximize revenue and investment for clients
- Motivate & mentor junior teammates, serving as a search leader across PMG
- Drives adoption of PMG's proprietary technology platform Alli within account, and provides product recommendations that can be leveraged across PMG
- Provides PMG wide search training & helps to lead departmental initiatives
- Integrates highly technical solutions to create custom solutions for clients to drive business results
- Manages a team of SEM professionals and deploys resources to maximize individual potential & client impact.
- Evaluates resource needs across paid search needs and identifies opportunities to maximize impact"

About PMG: 

PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses strategy, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Athleta, Best Western Hotels & Resorts, Kohler, McDonald’s, Nike, Old Navy, Sephora and Shake Shack runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.

Ranked by Deloitte, Inc., Entrepreneur, and Adweek as one of the fastest-growing companies in the nation, PMG has grown because of its commitment to continuous improvement, business integrity, cultivating dynamic relationships, and putting people first. The company has been named Adweek's Breakthrough Media Agency of the Year, MediaPost's Independent Agency of the Year, 7X Ad Age Best Places to Work, 3X Best Places for Working Parents, and one of Fast Company's Best Workplaces for Innovators.

Being part of PMG means being part of a company culture that’s unmatched in digital. We’re willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way. 

We’d love to get to know you and share more about why we love PMG and the work we do.  

Join us in making digital more human → Apply Now

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.