Senior Analyst - Ecommerce Analytics
Job Description
This is an exciting new role for a seasoned analytical problem-solver who enjoys building and is excited by the dynamics of an early-stage environment which requires balancing high-level strategy and long-term planning with agile and creative real-time problem solving. In this role you will serve as a core member of our digital analytics team to evolve and expand our analytics capabilities, drive data transparency, and power smart, analytical decision-making. You will partner closely with numerous e-commerce and cross-functional teams to advance our business strategies to deliver a superior user and client experience while maximizing company revenue and profitability to fuel growth. You will gain unparalleled experience in building a dynamic and robust digital offering and customer experience in a start-up-like environment that is part of our market-leading $1B+ SaaS company and platform. You will have high visibility across the e-commerce and broader cross-functional organization, and will be a critical part of the team driving tangible economic and profitability growth for the company.
We are at a critical point in our journey to create the best e-commerce experience in the recognition space, and you will play a key role in solving key business challenges and driving towards massive opportunities with data including:
- Creating deep insights into how our users are behaving on the store to better understand their motivations, interests, and needs
- Cluster and cohort modeling to enable rich learnings to drive future personalization opportunities and store developments
- Pricing optimization, gearing towards the optimal intersection between conversion, customer satisfaction, and profit maximization
- Business performance deep dives and insights to drive future resourcing, prioritization of initiatives, and business outcomes
You will work alongside the SVP and Directors of e-Commerce as well as the senior leaders and broader team across the full analytics and WHiQ department to support the business strategy and needs. The perfect candidate for this role will bring experience with and a love of data combined with a strong interest in business and financial strategy and a desire to combine those to make a significant impact on our company goals.
The position will report to the Director of Digital Analytics & Optimization.
Responsibilities:
- Drive ecommerce analytics strategy and roadmap; evaluate technical capabilities, data infrastructure, and toolset, identify and solve potential roadblocks, continue developing analytics "center of excellence"
- Partner with stakeholders across the e-Commerce department to unearth actionable insights that support and guide both strategic and tactical decision making
- Prioritization and project management of cross-functional data needs and projects while proactively identifying additional areas in which analytics efforts can produce a strong value add to the business
- Help us continue to refine and improve our e-Commerce analytics foundation:
- Partner with senior e-Comm leaders to identify, define, and report on KPIs against data-driven targets in both existing and new data systems and reporting platforms
- Integrate predictive analytics (time series, propensity scoring, etc) into our operational reporting and optimization efforts
- Create standard and evolving self-service eporting capabilities to support e-Comm team and broader organization by providing access and transparency to critical data
- Support the development of expanded pricing capabilities:
- Work with technology and e-Comm stakeholders to analyze and integrate third party competitive pricing data into our pricing processes
- Evolve sophistication of pricing models and algorithms based on a combination of competitive insights and internal data
- Deliver end-user self-service reporting to category teams to better understand and coordinate our pricing strategy across multiple countries, clients, and vendors
- Use data to guide our digital experience optimization efforts
- Develop a single-view-of-the-customer data schema which allows us to uncover new opportunities for testing
- Analyze pathing and funnel progression to discover new user personas to be enable personalization of the user experience via multiple touchpoints (email, onsite, push/SMS) to drive faster and more profitable redemptions
- Coordinate with product owners and development teams to determine requirements and validate the sharing of data across our tech/tool stack for user segmentation
- Help us continue to refine and improve our e-Commerce analytics foundation:
Requirements & Qualifications:
- BA/BS with strong academic record, preferably in Economics, Mathematics, Statistics, or other quantitative discipline
- 5+ years of experience in senior-level/cross-functional analytical roles, preferably in an ecommerce/product analytics, strategy and/or optimization-focused role in a SAAS environment
- Entrepreneurial and resourceful problem-solver with proven ability to tackle complex challenges from day 1 with limited structure and existing foundation
- Desire to make an impact on business decisions with data; serve as a data evangelist to help grow and build a highly analytical culture around our e-Commerce business and evolving needs
- Excellent communication and team-building skills; ability to package, translate, and present data to a variety of audiences and stakeholders across all levels of an organization
- Proficiency querying and analyzing large datasets, including relational and non-relational datastores; Excel and SQL/PostgreSQL is a must, R/Python a plus
- Experience with and understanding of financial margin contribution analysis and forecasting, price elasticity, catalog/inventory trend analysis
- Experience in clickstream tracking and pathing analysis; experience with tools like Google Analytics/Adobe Analytics/Heap/Mixpanel a plus
- Understanding of statistical methods for experimentation (A/B/n, MVT, regression modeling); experience with tools like Optimizely/Google Optimize/VWO/Adobe Target a plus
- Demonstrated capability of designing, developing, and managing operational KPI dashboards; experience with tools like Tableau/PowerBI/Looker/Grafana a plus
The Company:
At Workhuman® our mission is to bring more humanity to the workplace. We recognise and embrace individuals' differences and believe that workforce diversity and inclusion are essential to our long-term growth and success. Even if you don't think you "check every single box" above, please still consider applying. We're looking for a human who is collaborative, and innovative with a growth mindset. We love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Did you know we have an award-winning culture across EMEA and North America:
- We were named as #5 Best Workplace in the Great Place to Work Awards in Ireland in 2022 in the large sized workplace category. We were also recognised as a Best Workplace for Women and a Best Workplace in Technology in 2020, 2021 and 2022.
- In 2021 we were named as #2 Best Workplace in Europe in the medium sized workplace category.
- We were also recognised as #2 Best Large Places to Work in Boston by Built In for 2023 as well as a Best Place to Work in Boston, U.S. Best Large Places to Work and U.S. Best Places to Work.
- There are currently over 7.5 million users on the Workhuman® cloud across 180 countries.
- Our core values are Respect, Determination, Innovation and Imagination.
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
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Date Posted
01/24/2023
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5
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