Senior Application Developer - Salesforce

Introducing Optimum Media. Driven by the power of Optimum, Optimum Media is our innovative multiscreen advertising sales and media consultancy business servicing small to medium business as well as national, political, media & entertainment and agency clients across the United States.
Our team is comprised of Sales Executives, Software Engineers, Data Analysts, Ad Operations, Marketing Professionals, Product Managers and more.
If you are tech-savvy, data-driven, client focused, and solutions oriented this brand is for you!
Job Summary
We are looking for a talented Salesforce Developer to join our team and contribute to our Salesforce ecosystem's ongoing development and optimization.
Responsibilities

• Design, develop, and implement Salesforce applications using Apex, Visualforce, Lightning Web Components (LWC), and Aura Components.
• Collaborate with stakeholders to gather requirements and translate business needs into technical solutions.
• Customize Salesforce to meet project specifications, including custom objects, workflows, validation rules, triggers, and flows.
• Integrate Salesforce with other systems using APIs, web services (REST, SOAP), MuleSoft, JSON, and platform events.
• Perform data migration and ensure data integrity using tools like DataLoader.
• Develop and maintain documentation for custom development, integrations, and design patterns.
• Provide ongoing support and enhancements for existing Salesforce applications.
• Utilize VSCode for development and Bitbucket for version control, following CI/CD best practices.
• Implement email alerts, custom settings, and custom metadata types as needed.
• Work with BI tools like DOMO for data analysis and reporting.
• Follow agile methodology and utilize tools like Jira or ClickUp for project management.
• Manage changesets and ensure proper deployment processes.
• Stay current with Salesforce releases, features, and best practices to ensure the optimal use of the platform.

Qualifications

• Bachelor's or Master's degree in Computer Science, Information Technology, or a related field
• Minimum of 4 years of hands-on experience with Salesforce development
• Strong proficiency in Apex, Visualforce, LWC, Aura Components, and Salesforce APIs
• Experience with Salesforce integrations, including SOAP and REST APIs, and tools like MuleSoft
• Knowledge of Salesforce declarative tools such as Flows, and Lightning App Builder
• Proficiency in Salesforce data modeling and data management
• Ability to troubleshoot and resolve technical issues related to Salesforce
• Salesforce Developer Certification (e.g., Platform Developer I, Platform Developer II) is highly desirable
• Excellent problem-solving skills and attention to detail
• Strong communication skills and the ability to work effectively in a team-oriented environment
• Experience with tools like DOMO, Mulesoft, OMS (Boostr, Operative) is a plus

We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $92,534.00 - $152,021.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
Nearest Major Market: Long Island
Nearest Secondary Market: New York CIty