Senior Associate Content Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

Key Responsibilities:- Designing & Developing Social Media Strategies: Creating and developing social media strategies, setting goals to enhance brand awareness, and increase engagement. - Managing Multiple Social Media Platforms : Amplify the number of quality followers and oversee & manage all social media platform engagement for the company, including Facebook, X, Instagram, Youtube, etc. - Content Planning & Creation: Manage end to end high quality & high relevance content from strategy development, conceptualisation, production to implementation.- Performance Analysis: Conduct performance analysis to measure the effectiveness of social media engagement strategies and closely relate it to business KPIs, while offering recommendation and improvements. - Scheduling & Posting Content: Managing content calendar (i.e. editorial calendar), utilisizing social media listening tool to strategize, plan and post high relevant content. - Manage and Optimize Paid Advertising Campaign: Supporting partnership and campaigns in managing and optimizing paid advertising campaigns on all social media platforms. - Market Research & Competitor Research and Analysis: Conducting market and competitor analysis, and identify trends to keep Traveloka at the forefront of OTA Social Media. - Community Management: Develop and drive a highly relevant community strategy, focusing on building network effect with the goal of nurturing overall social media enaggement. - Managing relationships with external agencies, vendors and partners to ensure timely and effective campaign execution. - Cost Optimization : Continously optimize cost spent to ROI that highly related to company KPIs.

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Requirements

Requirements:- Bachelor’s degree in Marketing, Communication, Journalism, or related field (Master’s preferred). - Minimum 3+ years of experience in social media and content marketing. - Excellent consulting, writing, editing (photo/video/text), presentation & communication skills.- Proven success in the ability to drive organic growth through creative and data-informed content strategies. - Extensive knowledge of social media platforms, influencer marketing and digital channel optimization.- Skilled in interpreting and analyzing data to effectively communicate performance insights and - Provide evidence-based recommendations to all stakeholders. - Experience managing content in markets at varying levels of maturity, with a track record of successfully adapting strategies based on unique market demands. - Demonstrated experience in building, mentoring and leading a team, with a collaborative and inclusive approach. - Strong verbal and written communication skills to articulate strategies clearly to stakeholders and team members.

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!