Senior Associate-Demand Generation

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Go to market at Innovaccer

Our GTM team is passionate about healthcare and wants to leave a positive impact on the ecosystem. We are the tip of the spear that leads the organization externally. We care deeply about our customers and want to resolve their challenges with our solutions.  If this excites you, let's chat about how you can help us tell our special story.

About the Role

We are looking for a Senior Associate-Demand Generation who will work hand in hand with the Manager-Demand Generation, as well as the upper management of the Marketing team to drive lead generation programs, processes, and systems. Working closely with other teams within the marketing your role will be to execute our enterprise demand generation strategy along with building, implementing, and measuring new systems, processes, and campaigns.

A Day in the Life 

• Generate sales opportunities in healthcare technology space such as in population health management, Customer relationship management, Artificial Intelligence and Cloud Technologies in the US market
• Utilize cold calling, email marketing campaigns, and LinkedIn outreach to prospect for new enterprise customers
• Develop and execute an account mapping plan to aggressively grow the new Sales funnel and qualify potential net new sales
• Research accounts and identify key personas to target
• Generate interest, qualify leads, and build pipeline growth via phone calls, emails, and social media within the assigned territory
• Reach out to the Right Prospect Founder/CEO or CXO of a company
• Proactively make cold calls, prospect, qualify leads, and generate sales opportunities
• Design and implement a strategic business plan to expand the company's customer base and ensure a strong presence across the US market
• Present sales, revenue, and budget reports along with realistic forecasts to the management team
• Monitor and achieve Key Performance Indicators (KPIs) including Qualified Leads, Meeting Conversions, Sales Pipeline, Deal Stage/Opportunities, Lead Conversion Time

What you Need

• 4-6 years of experience in generating leads through cold calling, emailing in the US market
• Strong communication and interpersonal skills
• Proven track record of meeting or exceeding sales targets
• Ability to work independently and as part of a team
• Proficiency in using CRM software and other sales tools

We offer competitive benefits to set you up for success in and outside of work.

Here’s What we offer

• Generous Leave Benefits: Enjoy generous leave benefits of up to 40 days.
• Parental Leave: Experience one of the industry's best parental leave policies to spend time with your new addition.
• Sabbatical Leave Policy: Want to focus on skill development, pursue an academic career, or just take a break? We've got you covered.
• Health Insurance: We offer health benefits and insurance to you and your family for medically related expenses related to illness, disease, or injury.
• Pet-Friendly Office*: Spend more time with your treasured friends, even when you're away from home. Bring your furry friends with you to the office and let your colleagues become their friends, too. (*Noida office only)
• Creche Facility for children*: Say goodbye to worries and hello to a convenient and reliable creche facility that puts your child's well-being first. (*India offices) 

Where and how we work

Our Noida office is situated in a posh techspace, equipped with various amenities to support our work environment. Here, we follow a five-day work-week schedule, allowing us to efficiently carry out our tasks and collaborate effectively within our team. 

Innovaccer is an equal opportunity employer. We celebrate diversity, and we are committed to fostering an inclusive and diverse workplace where all employees, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, or veteran status, feel valued and empowered.