Senior Associate, Influence

Senior Associate, Influencer Marketing

Current Global is a global communications agency and creative powerhouse.  Our footprint spans Asia, Europe, North and South America and has strength and depth across consumer, corporate, health and technology communications. Our dynamic team of brand marketing, public relations and digital veterans work with some of the world’s most iconic brands to develop highly strategic and creative campaigns, collaborating across our four talent communities: Client Experience, Insights, Content and Integrated Media.

The best ideas come from a diverse mix of minds, backgrounds, and experiences, which is why we believe that diversity, equity, and inclusion are mission critical to building strong teams, cultivating great leaders, and creating an agency where everyone can do their best work. At Current Global, difference is valued, equality is a mandate, and inclusiveness is a reflex, not an initiative. Our Accessible by Design commitment that every piece of communication we create will meet the highest accessibility standards to reach people with sight, hearing, speech, and cognitive impairments was recognized as a 2021 World Changing Idea by Fast Company.

We put humanity at the heart of everything we do, from our internal culture to the way we help clients understand that people want to connect with brands as real and human as they are. We offer exciting career opportunities for entrepreneurial leaders. Learn more at www.currentglobal.com.

POSITION PROFILE 
Current Global is looking for a Senior Associate, Influence for our vibrant consumer marketing practice. The ideal candidate will be someone who is collaboration-minded person with skills in social media influencer relations, content creation and strategic planning in the influencer and earned media space. Additionally, this person will assist in event planning and management and in managing and nourishing client relationships.  

PRIMARY RESPONSIBILITIES

• Develop and execute social media influencer recommendations.
• Research and identify key influencers for client campaigns.
• Reach out to influencers regarding opportunities.
• Serve as the day-to-day client contact during program execution.
• Provide input on influencer relations marketing campaigns and tactics.
• Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met.
• Proactively monitor social media and consumer media outlets for unique brand opportunities while also developing sense of competitor set and cultural conversations.
• Coordinate with earned media teams to develop newsworthy campaigns leveraging influencers.
• Collaborate with analytics team to measure results and develop campaign recaps.
• Manage team interns and other junior team members.
• Mentor other CX and IM teams to learn and execute best-practice influencer marketing programs.
• Anticipate executional issues specific to assigned programs and proactively offer solutions to senior team leadership.
• Interact with senior management and input into tactics and strategies.
• Manage program and project budgets.

MINIMUM REQUIREMENTS

• 2-4 years of experience in PR (agency or corporate in-house) or media property.
• Experience working with consumer clients/brands.
• Exceptional written, oral and interpersonal communication skills that are clear, concise and direct, with a keen attention to detail .
• Work well across various teams and talent communities; able to multi-task.

ADDITIONAL INFORMATION

Current Global is proud to be an Equal Opportunity/Affirmative Action employer. Current recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

#LI-JP1