Senior Campaign Developer
Job Description
A little about the role:
The Senior Campaign Developer role is a blended and somewhat dynamic one. In this role, you will be responsible for some portion of the ongoing, day-to-day marketing execution in a large, complex enterprise marketing environment. This will make up 50-75% of your day-to-day work. The remaining 25% of your time will be dedicated to ad hoc projects that come up and often times, you will be working directly with the client to define the project needs, timeframes, approach, and final solution. Honestly, it's this part of the role that will ensure you stay sharp and will allow you to take on projects that push your boundaries.
- Ongoing Campaign Development, Operations & Analysis
- Collect and synthesize business requirements from client team members
- Develop, test, execute complex campaign segmentation using Unica Campaign
- Peer review your team member's campaign logic
- Promote best-practices and reuse across the composite Pinpoint / client team
- Problem-solve issues that may come up with new or existing campaigns
- Ad hoc / Special projects
- You will have numerous opportunities to take on high-visibility, high-value projects
- You need to be curious and analytical and have a real love for problem solving
- You should be always looking for new ideas and ways to help improve and evolve business processes and bring these ideas to our clients
- Identify & create reports for our client's management & executive leadership
- Design and implement data strategies for consumption by your broader campaign team members
- Making best-practices recommendations to our client to improve and standardize processes
- Taking on campaign optimization projects across any channel
Requirements
What we are looking for:
- You must be someone that thrives on a team in addition to being an individual contributor. We succeed or fail as a team
- You must be crazy enough to enjoy working in a demanding, deadline-driven environment
- You must be personable, have a sense of humor, and be quick to develop strong working relationships with our clients
- Details really matter to us, and to succeed in this role, you have to be pragmatic, calculated, and detail-oriented
- You have to love working-hard and looking for new ways to exceed our client's expectations; blow their minds!
- You have to be insatiably curious and love learning and expanding your skills and knowledge
- You take pride in your work and have a strong sense of ownership along with a balanced, "always-on" mentality
- Fun (we should have made this the first bullet)
Experience & Background Requirements (3-5 years and/or demonstrated experience)
- Strong understanding of customer data, database-marketing concepts, data-models, relational database structures
- Demonstrated experience designing, developing, and optimizing complex marketing segmentations using Unica Campaign or a comparable application (e.g. Adobe Campaign, Salesforce Marketing Cloud, etc.).
- Demonstrated experience writing and using complex SQL or other relational analytic tools
- A strong QA mindset and an ability to conduct formal logic reviews on behalf of yourself and team members
- Relevant Bachelor's degree, or equivalent combination of education and experience
- Excellent writing and analytical skills
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- 5 Weeks Paid Time Off (Vacation, Sick & Public Holidays)
- Short Term & Long Term Disability
- Training & Professional Development
- Work From Home Stipend
Date Posted
07/18/2023
Views
3
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