Senior Content Marketing Programs Manager

Tebra is searching for a Senior Content Marketing Programs Manager who will work to integrate content across marketing programs, including demand generation, to ensure optimal coverage of the entire funnel, from first impression to satisfied customer. We’re looking for someone who is a creative thinker with a data obsession to strengthen our inbound marketing and grow the Tebra brand.

• Developing substantial content assets that are used to generate leads and streamline conversion throughout the buying cycle (this includes interactive tools, ebooks, reports, surveys, webinars, and more)
• Write compelling content briefs with clear project requirements
• Managing outside resources to produce content in a fast-paced, deadline-driven environment 
• Working with internal teams to ensure every touchpoint and distribution channel is filled with rich, coordinated content campaigns 
• Ensuring all content produced matches with the buyer themes set by the organic marketing team and meets the quality standards of the Tebra brand
• Conduct customer, competitor, and industry research to recommend differentiated ideas to help Tebra stand out 
• Create monthly reports containing a robust description of monthly activity, suitable advice and recommendations, and a clear summary of performance against the key performance indicators and metrics 
• You’ll love this role if you are detail-oriented, organized, and skilled at managing projects toward a clearly defined goal, a self-starter looking for new ways to flex your marketing muscle, and excited to build the content foundation of one of the largest healthcare software companies in the industry 

• 8+ years of professional experience in marketing roles with experience in content development, execution, and experimentation  
• Bachelor’s Degree in communications, creative writing, journalism, marketing, or a related field of study 
• Experience in owning content projects end to end
• Attention to detail and proven to manage multiple projects simultaneously
• Excellent verbal and written communication skills
• Genuine interest in healthcare and the challenges that face independent practices 
• Prior experience working with demand generation teams
• Experience with solutions like marketing automation, CRM, sales enablement tools 
• Familiarity with SEO best practices
• Bonus! Understanding of the healthcare industry and challenges of independent practices and medical billers 

Kareo and PatientPop have joined forces to become Tebra, the digital backbone for practice well-being. While our teams are still supporting both products, our new hires and current employees are now united as Team Tebra. 

Tebra aims to unlock better healthcare by helping independent practices bring modernized care to patients everywhere. Well over 100,000 providers trust Tebra to elevate their patient experience, and help them grow their practice. At Tebra, we’re building the future of well-being together. That shared vision for tomorrow begins with compassion and humanity today.

We get to know our customers - and their patients - and look at the world through their lens.

Healthcare is too complex. We aim to simplify it for everyone.

We reject the status quo and solve problems with creativity, perseverance, and a bias to action.

We are diverse, humble, and collaborative. We put the team first and win together.

Life is short and joy is underrated. We take time to have fun and celebrate success.

In addition to our healthcare benefits, we also offer amazing perks! Need work from home basics? We offer a discount through Dell! We also offer a number of resources to help you keep your mind and body healthy. Check out obe Fitness or Gympass for a great workout, or LifeWorks Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences.

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