Senior Content Marketing Specialist

Job Description:
As our event programs grow, we are seeking a talented and creative professional to join our team as Sr. Content Specialist. We are looking for a content developer who understands the HR, technology and/or executive event space and can lead content creation in partnership with internal stakeholders and prospective event speakers. The Sr. Content Specialist should have strong written and verbal communications that will appeal to C-Suite Executives and HR professionals, can create programing and coach speakers to deliver meaningful and actionable takeaways.
The Sr. Content Specialist is responsible for the search, selection, and confirmation of speakers for Workhuman owned events, such as Workhuman Live, Workhuman Spotlight, and regional and field events. This person's main responsibility will be to develop the narratives, presentations, talking points, and/or question sets that align to these respective sessions. Content will be based on conversations this person leads with speakers, internal stakeholders and independent trend research that drives business goals. Speakers include Workhuman senior executives, customers, and outside subject matter experts.
This person will work alongside a team to ensure all content meets attendees' needs and will enable Workhuman to drive its global thought leadership, build awareness for our executives, and amplify key business messages.
The Sr. Content Specialist will work closely with internal event teams on additional event logistics, including the submission of earned speaking applications, event logistics and more.
We expect this role to also manage bureau-wide analytics and reporting, ensuring event content across department activations is meeting goals.
We hope this the Sr. Content Specialist will bring unique experience and is open to growth and learning with Workhuman.
This position reports to the Sr. Manager, Global Speaker Bureau.
Main duties and responsibilities: • Project-manage the search, selection, and confirmation of internal and external speakers for Workhuman owned events.• Build, own, and manage the content creation process while keeping stakeholders well informed and engaged in key decisions.• Create clear, concise, and compelling content in the form of abstracts, PowerPoint decks, talking points, and question sets for select in-person and virtual sessions.• Lead preparation calls with speakers to ensure deliverables meet the content and messaging goals for the event.• Hands-on, daily management of all session and speaker logistics including leading speaker rehearsals/dry-runs, and day-of event support and management.• Create and manage event agendas with key stakeholders to optimize flow, different learning styles, speaker skills, and event goals and objectives.• Write session abstracts that outline key learning objectives for each opportunity.• Create speaker briefs with detailed information that enables the speaker to communicate to the right audience.• Create an unparalleled speaker experience with increased engagement and communication.• Measure and report on results (evaluations, attendance, feedback) on all content and communicate findings back to key stakeholders. Modify processes to adopt best practices and incorporate feedback as appropriate.
Required skills and experience:
This individual is highly motivated and extremely organized with exceptional writing and research skills, as well as relentless attention to detail.• 3+ years of experience in marketing, communications, or event programming with emphasis on content development.• An eye toward what is engaging and informative - the ability to know what makes a great speaker and dialogue at an event.• Collaborate with and prepare speakers and moderators accordingly by leading exploratory content calls and dry run sessions.• Excellent communication, presentation, and storytelling skills.• Ability to thrive in a deadline-driven environment with confidence to gracefully multitask on many projects at once.• Experience creating content for the HR industry is a plus.
At Workhuman our mission is to bring more humanity to the workplace. We recognize and embrace individuals' differences and believe that workforce diversity and inclusion are essential to our long-term growth and success. Even if you don't think you "check every single box" above, please still consider applying. We're looking for a human who is collaborative, innovative with a growth mindset.
The Company:
Workhuman® is pioneering the human workplace through award-winning Social Recognition® and Continuous Performance Management solutions. Workhuman inspires more than six million humans across 180 countries to perform the best work of their lives. For the past 21 years, human resources and business leaders alike have used Workhuman Cloud® to gain the proactive insights necessary to transform and lead a more connected, human-centered workplace that accelerates engagement and productivity. To learn more about Workhuman's mission to make work more human for every person on the planet and how you can ensure great work is celebrated and amplified in your workplace, visit www.workhuman.com.
Did you know

• We have more than 6M employees worldwide, on the Workhuman Cloud
• Named The #1 Great Places to Work (GPTW) in Ireland in 2019, and was also named as one of the Best Workplaces for Women. 2020 marks the eighth consecutive year on the list; in 2020, moved to "large company" category and placed #4. Named Great Places to Work in Europe in 2020.
• Named a Boston Globe Top Place to Work in 2020 (mid-size company); 7th year featured on the list; Named a Great Place to Work Certified organization for the past 5 years
• In 2021: Best Workplaces in Tech in Ireland, Best Workplaces in Europe

At Workhuman, we love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.