Senior Content & Social Media Strategist

Job Description

Why Hearst Autos?

Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Road & Track, Car and Driver, Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR and Popular Mechanics. We reach more than 150 million people every month in the United States alone. But we're more than just our magazines. We engage our audience across all mediums and channels - print, digital, video and social - with sophisticated content creation, distribution and data capabilities. We create, package and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.

Hearst Autos is a division of Hearst Magazines and brings together engaging content, unrivaled data and insights, innovative consumer products, and comprehensive marketing solutions to serve automotive manufacturers, dealers, enthusiasts, and buyers. By combining the entire portfolio of Hearst brands, including Car and Driver and Road & Track, with the extended reach of In-Market partners, Hearst Autos reaches 163 million people every month as the nation's most influential automotive media company.

As a division of Hearst Magazines, we offer the best of both worlds: a nimble, fast-paced entrepreneurial environment coupled with the stability, career development opportunities, and perks of an established company.

We have offices in Ann Arbor, MI and NYC and this role can be based in MI or NY.

Impact

The Senior Content & Social Media Strategist will create and oversee the implementation of a comprehensive social media strategy for Hearst Autos brands. This individual will serve as the point person for the social media personnel in order to ensure utilization of best practices and maximize the potential of each social media platform.

This candidate should have experience managing large social audiences and producing creative social content, while having a passion for all things automotive. They should also have proficiency in SocialFlow, DashHudson, Google Analytics, and CrowdTangle.

This position will report to the Chief Brand Officer.