Senior Copywriter, Arcadia
Job Description
Arcadia is a full service strategy and production studio delivering business transformation through Augmented Reality. Powered by a team of world-class experts that pioneered mobile Augmented Reality, we translate new technology into the most innovative, impactful, and effective strategies on behalf of our partners. We have one simple mission: Use AR to transform the way our partners serve their customers.
Arcadia is looking for a Sr. Creative to help build the creative copywriting function at Arcadia. The Sr. Creative will develop creative from concept to execution for a portfolio of key partners. You will produce concepts and copy that make a difference to consumers' behavior and to our partners through ideas, creativity and language. These concepts and copy will span many formats, including UX within AR experiences. You will work with creatives, designers, strategists and technologists to create innovative concepts and messaging, then push the idea through to copy with the ultimate goal of crafting world-class AR creative.
What You'll Do:
- This position is focused on concept, ideation and copywriting
- Develop copy that inspires, guides, and motivates a team of designers to craft thoughtful and impactful creative
- Write copy for UX, scripts, pitches, tone of voice, award submissions, Arcadia marketing material, and more
- Utilize your storytelling and strategic thinking skills to present creative concepts to creative directors, strategists, and other key industry stakeholders
- Work closely with comms planner and producers to understand AR performance and utilize learnings to improve future work
- Manage and inspire junior creatives to create world class AR concepts
Knowledge, Skills & Abilities:
- Experience generating high-impact, culturally relevant creative
- Writes compelling, beautifully constructed copy for a variety of audiences, across a variety of media, and in a range of voices
- Demonstrates excellent grammar and spelling skills, with minimal amends from proofreading
- Able to write scripts for film, animation or moving image content or concepts, and work with designers to produce clear storyboards that communicate an idea
- Storyteller, possessing excellent creative, presentation and problem-solving skills, as well as an eye for small details and a passion for big ideas
- Able to learn and understand augmented reality as a technology - its user context, capabilities, and white space
- Comfortable giving design direction on projects
- Experience articulating simple and compelling ideas
- Understanding of creative, design and marketing processes
- Comfortable in a fast-paced, constantly evolving, and sometimes ambiguous environment
- High-impact, culturally relevant creative portfolio
Minimum qualifications:
- Bachelor's degree or equivalent experience
- 5+ years of experience
- Proven experience working as a Senior Copywriter is required
- A successful track record of copywriting and concepting, including experience in AR
- Wide experience of writing scripts for video/film/radio/animation, casting and attending recordings; as well as experience in, and enthusiasm for, a broad range of online or offline copy; including, ad campaigns, HTML/rich media emails, online campaigns, social media content, microsites, websites or mobile
Preferred Qualifications:
- Experience working in a creative/agency environment is advantageous
- Experience contributing to new business development and working with Copy teams on new business pitches
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office at least 80% of the time (an average of 4 days per week).
If you are not based in the same location(s) listed for this role and are open to relocation, we encourage you to apply to take advantage of our generous relocation policy.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don't be shy and contact us at [email protected] .
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These pay zones may be modified in the future.
Zone A (CA, WA, NYC) :
The base salary range for this position is $145,000-$210,000 annually.
Zone B :
The base salary range for this position is $138,000-$200,000 annually.
Zone C :
The base salary range for this position is $123,000-$179,000 annually.
This position is eligible for equity in the form of RSUs.
Date Posted
11/08/2023
Views
6
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