Senior Customer Marketing Manager

About NetApp

We're forward-thinking technology people with heart. We make our own rules, drive our own opportunities, and try to approach every challenge with fresh eyes. Of course, we can't do it alone. We know when to ask for help, collaborate with others, and partner with smart people. We embrace diversity and openness because it's in our DNA. We push limits and reward great ideas. What is your great idea?

"At NetApp, we fully embrace and advance a diverse, inclusive global workforce with a culture of belonging that leverages the backgrounds and perspectives of all employees, customers, partners, and communities to foster a higher performing organization." -George Kurian, CEO

Job Summary

Do you have a passion for serving and understanding customers? Are you a value-based storyteller? Do you believe in leveraging customer voice to share their successes with others?

The CloudOps Marketing team, a SaaS business unit within NetApp, is seeking an experienced Senior Customer Marketing Manager to work cross-functionally with product, customer success, sales, and marketing teams to develop and execute customer marketing, advocacy and retention programs that will help contribute towards revenue growth. You will also collaborate with NetApp's centralized customer marketing team to identify and leverage opportunities for collaboration. This is a strategic as well as hands-on role that reports to the Head of Growth Marketing.

Job Requirements

• Cultivate customer relationships to develop value-focused customer stories for marketing and sales deliverables, including but not limited to written case studies, videos, social media testimonials, and speaking opportunities at events.
• Coordinate customer speakers for webinars, industry / user conferences, product advisory councils, and other events in collaboration with fellow Marketing team members.
• Maintain a repository of customer stories, indexed by region, use case, product usage and other categories.
• Manage customer newsletters, announcements, and other communications as applicable.
• Target happy customers to participate in hyperscaler marketplace and third-party product reviews.
• Monitor and report on key metrics related to customer engagement and customer marketing program effectiveness.
• Own relationship and collaboration with NetApp's customer marketing team to share best practices and/or partner on joint interest projects.

Qualifications

• 8+ years of B2B marketing experience at high-growth SaaS companies, with a minimum of 4 years focused on customer marketing.
• Ability to manage multiple projects in a fast-paced, global environment with great attention to detail.
• Proven track record developing strong relations and customer champions.
• Experience executing customer-focused engagement and advocacy campaigns, with a focus on ROI.
• Excellent interpersonal, written, and presentation skills.
• Proficient in Salesforce.
• Bachelor's degree in Marketing, Communications, Business Administration or equivalent.

Equal Opportunity Employer:

NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.

USA and Canada Residents Only:

The base salary hiring wage range for this position which the Company reasonably and in good faith expects to pay for the position in the specified geographic areas or locations, is $122,500 - $172,000 . Final compensation will be dependent on various factors relevant to the position and candidate such as geographical location, candidate qualifications, certifications, relevant job-related work experience, education, skillset and other relevant business and organizational factors, consistent with applicable law. In addition, the position may include some of the following comprehensive benefits such Medical, Dental, Vision, Life, 401(K), Paid Time off (PTO), sick time, leave of absence as per the FMLA and other relevant leave laws, Company bonus/commission, employee stock purchase plan, and/or restricted stocks (RSU's).,