Senior Data Analyst – Travel Entertainment

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Data Analyst – Travel Entertainment in Brazil.

This role sits at the intersection of data analytics, advertising intelligence, and digital media performance within a high-visibility entertainment ecosystem. You will transform large-scale audience, mobility, and campaign datasets into clear, actionable insights that guide revenue decisions and advertising strategy. Working in a fast-paced, data-rich environment, you will support stakeholders across sales, product, and ad operations with performance narratives that influence major brand partnerships. The position requires a strong analytical mindset combined with storytelling ability to translate complex datasets into executive-ready insights. You will also play a key role in improving automation, leveraging modern AI tools to enhance reporting efficiency and analytical depth. This is a highly collaborative role with direct impact on campaign optimization, media planning, and business growth.

• Build, maintain, and enhance dashboards and visualizations to monitor advertising performance, audience delivery, and inventory measurement.
• Analyze complex datasets including audience behavior, reach and frequency, geographic performance, and venue-level engagement.
• Deliver in-flight pacing insights, post-campaign performance reports, and optimization recommendations for ongoing campaigns.
• Integrate and reconcile internal data with third-party measurement platforms such as Nielsen, MRI-Simmons, NMI, and iSpot.
• Automate recurring reporting workflows and improve scalability and data quality across analytics processes.
• Partner with Engineering, Product, and Ad Operations teams to troubleshoot data issues and improve data architecture.
• Conduct ad hoc analyses to identify revenue opportunities, pricing insights, and long-term client growth potential.
• Translate complex analytical outputs into clear, client-facing narratives for commercial and executive stakeholders.
• Leverage GenAI tools to accelerate insights generation, reporting, and documentation processes.

Requirements:

• 5+ years of experience in data analysis, advertising analytics, or marketing measurement roles.
• Advanced SQL skills, including complex joins, window functions, and performance optimization on large datasets.
• Strong experience in advertising campaign analysis, audience segmentation, attribution, and media performance measurement.
• Proficiency with cloud data platforms such as AWS, Redshift, Snowflake, or BigQuery.
• Experience with Python or R for data automation, statistical analysis, and scalable reporting workflows.
• Hands-on experience with BI tools such as Tableau, Power BI, Looker, or Adobe Analytics.
• Strong understanding of statistics, data modeling, and data quality control methodologies.
• Ability to communicate complex insights clearly to both technical and non-technical audiences.
• Familiarity with Unix-based systems, regex, and structured data workflows.
• Strong investigative and problem-solving mindset with attention to detail and data accuracy.
• Experience or strong interest in AI-enabled analytics tools is highly valued.

Benefits:

• 100% remote work flexibility.
• Competitive USD-based compensation package.
• Paid time off to support rest and work-life balance.
• Autonomy in managing your schedule and delivering results.
• Opportunity to work with leading U.S.-based companies in the digital media and advertising space.
• Exposure to large-scale, high-impact data environments and global entertainment networks.
• Collaborative, multicultural team of experienced professionals across multiple countries.