Job Description
- Build and drive enterprise go-to-market strategy and positioning/messaging for this new product
- Develop a strong understanding of our Enterprise TAM to proactively identify trends, developments and opportunities and share with the broader marketing team
- Serve as primary point-of-contact for sales and channel organizations
- Communicate campaign tactics and messaging to sales and channels so that they are effectively enabled and engaged
- Lead development of collateral to be leveraged by entire enterprise motion
- Define and execute high-impact marketing programs including, field events, region-specific virtual events, roundtables and workshops, experiential events, sponsorships, and regional campaigns
- Track, analyze and ensure the performance and ROI of activity is against pipeline, targets and revenue growth
- Own budget, track spend, and build effective reports to determine performance and ROI of marketing initiatives
- 5+ years of proven experience in B2B demand gen, preferably with medium/large accounts (300+ employees)
- Success in delivering, accelerating and expanding sales pipeline through regional field marketing initiatives
- Prior experience collaborating with sales and channel
- Knowledge of best practices in B2B marketing, ABM demand generation, field marketing, marketing automation, lead conversion and nurturing programs
- Extensive experience working with cross-functional teams and developing new innovative marketing programs
- Strong written and verbal communication skills with ability to develop enterprise-facing messaging and positioning
- International experience preferred
- Bachelor’s degree or equivalent work experience
For candidates hired in San Francisco metro, New York City metro, or Seattle metro, the expected salary/On-Target Earnings (OTE) range for the role is currently $158,000 - $185,900 - $213,800.Â
For candidates hired in the following locations: Austin (TX) metro, Chicago metro, California (outside SF metro), Colorado, Connecticut (outside NYC metro), Delaware, Massachusetts, New Hampshire, New York (outside NYC metro), Oregon, Pennsylvania (outside NYC or DC metro), Washington (outside Seattle metro) and Washington DC metro, the expected salary/On-Target Earnings (OTE) range for the role is currently $142,200 - $167,300 - $192,400.Â
For candidates hired in all other US locations, the expected salary/On-Target Earnings (OTE) range for this role is currently $126,400 - $148,700 - $171,000.Â
Range(s) is subject to change. Dropbox takes a number of factors into account when determining individual starting pay, including job and level they are hired into, location/metropolitan area, skillset, and peer compensation. Dropbox uses the zip code of an employee’s remote work location to determine which metropolitan pay range we use.Â
Salary/OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
Date Posted
05/16/2023
Views
6
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