Senior Experience Strategist

ABOUT US

tms unites technology, marketing, and sourcing to drive transformational change for the world’s leading brands. With 1,200+ employees across 26 countries, we offer an impressive range of solutions – from inspiration and innovation to category management and delivery.

Operating as a creative agency, a strategic consultancy, a sourcing business, and a technology provider, we engage with over 110 million customers every single day for our clients, including McDonald’s, T-Mobile, O2, Starbucks, and adidas.

Most importantly, we're a place where you can achieve great things, and be recognized as the best.

WHAT MATTERS THE MOST

Breakthrough, business-driving ideas come from extraordinary people with the freedom to be their most authentic selves at work. Authenticity and diversity are critical elements of our business. They can only be realized when we create access and equity for all. We foster a culture of inclusion and belonging and aspire to be ever-evolving.

tms is a place where brilliant people are better together. If you want your ideas to be heard and to contribute to a culture of inclusion and authenticity, bring us your voice! Visit us at tmsw.com.

WHY WE THINK YOU WILL LOVE THIS ROLE

tms is a customer engagement agency with specialties in promotions, loyalty/crm, and product and packaging. We are looking for a naturally curious and adaptable Sr Experience Strategist with amazing digital chops and brand/promotions background to round out our team.

You should be the type of strategy leader that can dig deep into research while also owning a room during a presentation. You should be passionate about connecting brands and consumers, while generating insights with depth and human truths at their core. All candidates should be comfortable leading full-scale strategy assignments with Fortune 100 clients, developing research and insights plans, and managing and developing junior level strategy talent

WHAT YOU WILL BRING TO THE ORGANIZATION

• Partnering with the SVP, Strategy & Experience and Director of Mobile Strategy on large-scale strategic assignments across multiple industries and clients
• Working with account to identify client opportunities and work streams, and organically growing through best-in-class strategy delivery and client support
• Running client engagements independently (as applicable)
• Supporting account and partnership teams by arming them with regularly updated consumer insights and findings
• Building strategy plans, communication hierarchies, personas, and white papers of varying complexity while still being understandable by non-marketers
• Managing and developing more junior strategy talent as both a direct report and as a mentor to those not reporting to this role
• Working with creative teams, UX/UI experts, account teams, and technology team members to bring those strategies and concepts to life
• Partnering with digital teams to deliver behavior-changing promotions and activations that deliver on KPIs and brand love
• Staying current on industry trends and best practices across digital, branded messaging, and promotions (sweeps, games, and contests)
• Being a source of inspiration, innovation, and tireless ambassadorship of the strategy space

SKILLS AND EXPERIENCE WE WOULD LIKE YOU TO HAVE

• 4-5+ years in digital strategy and marketing
• Agency experience required
• MUST: Experience working with research tools such as Mintel, Simmons/MRI, Iconoculture and more
• Understanding of how marketing programs can be executed across digital platforms (social, mobile, ecommerce, etc.)
• Experience digging into data and research and locating actionable insights
• Experience working with creative teams by participating in concepting/brainstorming sessions and translating ideas
• Should be able to present complex ideas clearly
• Fantastic presenter and storyteller
• Strong interpersonal skills
• Unafraid to dive into new platforms and acquire new knowledge
• Experience with building promotions that drive action
• Experience with quick-service restaurants
• Experience with loyalty initiatives