Senior Growth Product Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Growth Product Marketing Manager in United States.

This role offers an exciting opportunity to lead growth-focused marketing initiatives within a fast-paced, product-led environment serving millions of users globally. You will play a central role in driving trial-to-paid conversion strategies by combining experimentation, data analysis, and customer journey optimization. Working cross-functionally with product, UX, analytics, and customer experience teams, you will influence how users engage with digital experiences at scale. The position is ideal for a strategic and hands-on marketer who enjoys testing bold ideas, uncovering actionable insights, and building high-impact lifecycle campaigns. With strong exposure to experimentation frameworks, AI-powered tools, and modern SaaS growth practices, this role provides the chance to directly shape customer acquisition and retention outcomes in a collaborative and innovation-driven culture.

• Develop and execute growth marketing strategies focused on increasing trial-to-paid conversion for business and team users.
• Lead A/B testing initiatives across email campaigns, onboarding flows, and in-product messaging to optimize engagement and user experience.
• Create and refine lifecycle communication strategies using segmentation, personalization, and behavioral insights.
• Analyze campaign and product performance using analytics tools to identify trends, uncover opportunities, and improve conversion outcomes.
• Partner closely with Product, UX, Customer Experience, and Digital Acquisition teams to ensure alignment across the user journey and go-to-market initiatives.
• Design innovative onboarding experiences, nurture campaigns, and experimentation frameworks that support scalable growth objectives.
• Utilize AI-powered tools and automation technologies to improve marketing effectiveness, experimentation speed, and decision-making processes.
• Continuously evaluate customer behavior and market dynamics to recommend new growth opportunities and strategic improvements.

Requirements:

• Proven experience in product marketing, growth marketing, or lifecycle marketing within SaaS or product-led growth environments.
• Demonstrated success driving trial conversion and customer engagement through experimentation and lifecycle optimization strategies.
• Hands-on expertise with marketing automation and analytics tools such as Marketo, Pendo, Amplitude, Power BI, or similar platforms.
• Strong analytical and data interpretation skills with the ability to transform insights into actionable growth strategies.
• Experience designing and managing A/B testing programs across multiple digital touchpoints.
• Excellent communication and collaboration skills with the ability to work effectively across cross-functional teams.
• Self-driven mindset with strong problem-solving capabilities and comfort operating in fast-moving environments.
• Familiarity with AI tools and technologies supporting growth marketing, experimentation, and data analysis initiatives.
• Ability to balance strategic thinking with hands-on campaign execution and performance optimization.

Benefits:

• Competitive salary ranging from $89,600 to $100,000 USD based on experience, location, and qualifications.
• Fully remote-first work environment with flexible work arrangements and strong work-life balance support.
• Comprehensive healthcare coverage including support for dependents.
• Flexible paid time off policies, including additional quarterly self-care days and volunteer days.
• Paid parental leave and wellness-focused employee support programs.
• Home office setup assistance and remote work stipend.
• Free family account access for up to five members.
• Continuous learning and professional development support, including annual learning stipends.
• Inclusive, collaborative culture with peer recognition initiatives and employee wellbeing resources.