Senior Manager, Client Experience, Consumer

Consumers discover brands -- create an affinity for them and engage with them -- differently today. 

As the earned and digital media landscapes continue to transform it is critical for our client, a global automaker, to evolve from communicating digitally to communicating in a digital world. Today employees, media and consumers communicate, learn, share and discover brands and products differently. We need to continue to lead our clients into modern methodologies of storytelling where capturing share of mind and deploying platform fluency, new content models, strategic use of content creators, influencers, substack writers, amplification strategies and community identification. In this new world, engagement is as important as share of voice.

While the auto industry pivots to an all-electric future, we are storytelling in two worlds – traditional vehicles and EVs. Our client is evolving from being known as an auto manufacturer to a mobility tech leader, and we must help them operate and activate like tech companies do. As their agency, we need to bring them the perspectives, insights, ideas and executions beyond what they traditionally know and do. 

We deliver innovative, impactful work for our clients that has resulted in significant growth of the practice and earned our teams multiple awards. This success is due to our people, our relationships, a culture that inspires, an incredible team of experts in scientific communications, and an embedded digital/social team who make our clients stand out. We are also well-connected to the large Weber Shandwick network, partnering daily with clients and colleagues globally.

About the Role:

We are looking for a new Senior Manager for the Detroit office. This is a unique, career-enhancing role on a large account, and an opportunity to partner with exceptional senior account leaders across the company.

You will manage client partnerships and cross functional agency partners, as well as deploy teams in the most efficient and productive way to execute flawlessly.  

The client relies on us to deliver not only the best modern PR and Marketing work possible, but to lead strategic planning and creative content development.  The successful candidate will have experience with automotive PR or Marketing, category PR, consumer and digital programs, passion, never-ending curiosity, a desire to always be better, and the ability to inspire and connect with teams across offices. They will be a hands-on leader because we are a company of doers, even at the most senior level.

 Responsibilities:

• Ability to drive the development of fully integrated plans that WOW – working across functions (comms, marketing, creative, social, etc.)
• Exceptional client service record with ability to counsel and interact effectively with senior management at client organizations
• Ability to manage workflow across a large team; attention to detail extremely important
• Strong earned media background, you understand what “makes a story” and what it takes to secure coverage across media verticals
• You have an undying intellectual curiosity, a consumer of media across platforms and always keeping a finger to the pulse of culture
• Problem solving mind set – working across teams, be able to take on leadership role, identify common goals and ways to best collaborate; ability to make quick decisions with incomplete information
• Strong presentation skills and the ability to craft strategy for presentations at the senior client level
• Counseling junior members of the team to develop our next generation of leaders
• Allocating agency resources in accordance with our client's budget

Basic qualifications:

• Bachelor's degree required
• 6-8 years of experience in PR inclusive of agency experience working on large scale integrated communications campaigns

Additional Qualifications:

• Knowledge of (and passion for) the automotive landscape 
• Experience with category PR/marketing
• Digital Experience
• Experience on accounts that span multiple cities, integrated teams, across agency partners
• Excellent written, verbal, and interpersonal communication skills
• Great track record of success leading teams and developing talent
• Proficiency in MS Office, advanced proficiency in PowerPoint and other presentation platforms

Desired Qualifications:

• An entrepreneurial spirit, strong leadership qualities, and a collaborative attitude
• Propensity to organize thinking, break down complexity and manage shifting priorities at a fast pace

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.