Senior Manager, Digital

Company Description

INK is a mid-sized marketing and public relations agency working with technology and energy companies that are cultivating a healthier planet, building a smarter, more inclusive economy, and empowering people to solve the world's toughest challenges.

Our mission, good work with good people makes for a good life, starts with a commitment to continuous learning and a supportive culture. Every day, we aspire to do work we're proud of, find new and better solutions, and evolve our thinking. We are a woman-owned business and an equal opportunity employer that welcomes everyone to the team. We strongly encourage people of color, LGBTQ+ and non-binary people, veterans, and individuals with disabilities to apply. We are a remote-first workplace with office destinations in Austin and Denver and a collaborative team spread across North America.

The INK agency experience is different by design. You will be part of an integrated communications team that unites public relations, content, digital, and other creative disciplines to generate bigger impact. You will enjoy a culture of flexibility and trust, with the autonomy to do your best work and the support of a team that has your back and holds each other accountable. You will work with clients who understand the value of communications and appreciate the unique partnership and perspective INK brings. Not only are you encouraged to participate in team building, new business, and generous holiday schedules and PTO, you are given time and support to do so. We fund peer-to-peer spot bonuses, a health and wellness program, and a highly competitive benefits package, including mental health.

INK has won numerous industry and best places to work awards, including the 2022 PR News' Elite Top 100 and Forbes' Top PR Agencies. Learn more at www.ink-co.com.

Job Description

Senior managers serve as day-to-day digital lead and a primary client contact on up to four accounts; they may also serve as day-to-day account lead. This role works with their teams to consistently implement social media and digital strategies and integrated campaigns that drive results. They have excellent organic and paid social media and digital marketing skills and are able to develop and execute cross-channel digital strategies incorporating organic social, paid social, and digital tactics to meet and exceed client objectives and goals, as well as considering the entire integrated marketing ecosystem within their plans. They coach and oversee junior team members on campaign execution, editorial calendar management, moderation, engagement, and reporting. The senior manager hones client service skills and strategic planning expertise in this position, working closely with director and VP teammates and mentors. They ensure materials are client ready and apply thoughtful analysis to data-driven measurement reports. They practice INK's motto of "be there before," staying ahead of industry and digital trends, staying up to date on platform features and changes, anticipating client needs and opportunities, and sharing their insights generously with their teams and clients. They embody INK values and culture and are committed to employee development, managing 2-3 INKers through day-to-day coaching, regular check-ins, and performance reviews. They may be part of the client services (CS) and media relations teams and will report to, advise, and be coached by INK's Director and/or VP level executives.

Requirements

• 6+ years of full-time social media and/or digital experience, agency setting preferred
• Paid social media strategy and execution experience required, other digital advertising experience preferred (including but not limited to PPC, display, native, and direct media buying, either through native platforms or DSP)
• Experience in B2B, tech, and/or renewable energy
• Strong client relations skills and intuition
• Excellent writing skills, clear communicator
• Ability to organize and manage multiple client responsibilities
• Exposure and interest in managing and coaching
• Ability to learn and understand client industries and complex, technical topics
• Ability to work independently and collaboratively in a remote team setting

Benefits

• Remote-first work environment, with option to use our Austin and Denver offices or your local WeWork locations

• Flexible PTO with guidelines, generous holiday schedule, and early close Fridays at 2 pm in your time zone

• Top-notch paid medical (INK pays 75%), dental, vision and life insurance which start the first of the month after hire date

• A 401(k) retirement plan with up to 3% matching

• Twelve weeks paid parental leave

• Home office stipend of $1,000; $300 to start and remaining $700 after completion of first 90 days

• Quarterly wellness stipend of $150

• Paid mobile phone service

• Charity stipend and quarterly volunteer days

• Bonus programs: company performance, new business, hiring referrals, monthly and annual personal performance

• Peer-to-peer rewards program

• Award-winning culture and supportive team environment that lives up to our mission of good work with good people makes for a good life