Senior Manager Enterprise Product Marketing

Cox Enterprises

Senior Manager Enterprise Product Marketing

Posted 57 Minutes Ago

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Irvine CA USA

Hybrid

123K-204K Annually

Senior level

Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity

Empowering people today to build a better future for the next generation.

The Role

The Senior Manager Enterprise Product Marketing leads strategic marketing efforts for enterprise clients creating compelling narratives and enabling sales through effective content strategy competitive intelligence and cross-functional collaboration focused on AI and product capabilities.

Summary Generated by Built In

The Senior Manager Enterprise Product Marketing - serves as the strategic bridge between Cox Automotive's comprehensive product portfolio and its enterprise clients across Enterprise clients in the L2 segment. This role owns the total enterprise and OEM marketing responsibility - leading the complete marketing plan and execution across these verticals including campaign strategy sales enablement training communications and competitive intelligence.
This is a master storyteller role. The Senior Manager Enterprise Product Marketing translates complex product capabilities into compelling enterprise value propositions that resonate with C-level executives and their strategic partners - positioning Retail Cox Automotive's Retail platform connecting Marketing Sales Service Inventory Fixed Ops and Operations as the strategic differentiator that drives network consistency digital transformation and competitive advantage for enterprise clients.
This role sits at the intersection of Sales Product and Marketing - partnering closely with enterprise sales teams to win business with product to ensure the roadmap speaks to enterprise needs and with marketing to ensure enterprise messaging is integrated across channels. AI fluency is a baseline expectation: this leader is expected to actively use AI tools to accelerate content production competitive research and sales enablement at scale and to help enterprise clients understand and articulate the value of AI-powered capabilities within the Cox Automotive retail portfolio.
What You'll Do
Strategic Partnership & Sales Enablement (40%)

Serve as the primary marketing resource for enterprise sales teams developing compelling stories presentations and content for enterprise clients
Consolidate and translate dealer-focused materials into streamlined partner-strategic presentations tailored for enterprise clients
Create partner-specific pitch decks positioning Retail as the enterprise platform solution alongside supporting materials for Deal Central AI Xtime vAuto Dealertrack and other portfolio products
Build and maintain a scalable library of reusable partner content templates one-pagers and battle cards segmented by audience type
Lead RFP response strategy and content development ensuring solutions are positioned to win against key competitors
Develop and maintain competitive intelligence and battle cards across all platform and enterprise competitors
Provide real-time support for high-stakes client meetings and strategic pitches
Leverage AI tools to accelerate content personalization RFP response drafting and competitive research at scale

Product Translation & Positioning (30%)

Transform product capabilities into enterprise-scale value propositions that resonate with leadership across all verticals - translating dealer-centric messaging and brand level materials into a more holistic enterprise POV (All Up Cox Automotive POV Benefits and outcomes)
Develop and maintain client-facing Enterprise and OEM product roadmap presentations across marketing retail operations inventory financing and strategic solutions
Create Retail roadmap narratives that articulate the Retail holistic vision and communicate quarterly capability releases to enterprise audiences
Bridge the gap between dealer-focused solutions and enterprise strategic objectives
Serve as the enterprise advocate in product discussions ensuring Enterprise and OEM perspectives are reflected in roadmap and positioning decisions
Help enterprise clients understand and articulate the value of AI-powered capabilities within the Cox Automotive retail portfolio

Thought Leadership & Program Development (20%)

Develop thought leadership content positioning Cox Automotive as the strategic partner of choice for automotive manufacturers lenders and mobility providers
Build compelling narratives around market trends digital transformation and the evolving automotive retail landscape with Retail360 as the platform foundation
Design executive-level presentations and strategic business cases for enterprise audiences
Lead comprehensive materials development for major industry events including NADA R&D Councils and quarterly partner planning sessions
Develop partner-specific training materials case studies and ROI tools that highlight use cases and value propositions across Enterprise and OEM Clients.
Use AI tools to support research synthesis content drafting and thought leadership ideation - accelerating output without sacrificing quality or strategic depth

Cross-Functional Collaboration (10%)

Act as the enterprise marketing expert across Marketing Product Management Operations and Market Research
Champion enterprise needs throughout the organization building relationships across the matrix to secure resources and support
Partner with Content Campaigns Digital Competitive Intelligence and Brand teams to ensure enterprise messaging is integrated appropriately
Participate in Enterprise and OEM program stakeholder meetings and provide material effectiveness feedback and content utilization metrics to improve adoption

What's in It for You?
Here's a sneak peek at the benefits you could experience as a Cox employee:

A competitive salary and top-notch bonus/incentive plans.
Exceptional work-life balance flexible time-off policies and accommodating work schedules.
Comprehensive healthcare with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Professional development and continuing education opportunities.
Inclusive parental leave policies plus comprehensive fertility coverage and adoption assistance.
Extra perks like pet insurance employee discounts and much more.

Who You Are
Minimum:

Bachelor's degree in related discipline and 8 years' experience in B2B marketing product marketing or strategic consulting. The right candidate could also have a different combination such as a master's degree and 6 years' experience; a Ph.D. and 3 years of experience; or 12 years' experience in a related field.
Demonstrated ability to craft compelling narratives that translate complex products into clear business value for C-level and executive audiences
Proven experience supporting enterprise sales teams with strategic content and real-time enablement support
Strong analytical and synthesis skills - ability to distill complex multi-product information into executive-ready insights and presentations
Experience managing multiple high-priority projects simultaneously in a fast-paced matrixed environment
Strong presentation design skills with proficiency in PowerPoint; ability to create visually compelling professional-grade executive materials
Active and strategic user of AI tools - including generative AI for content creation competitive research RFP drafting and personalization at scale
Comfortable operating in a matrix organization where influence is key to success
Ability to adapt messaging for diverse enterprise audience types - manufacturers financial institutions and strategic partners
Travel: 15%

Preferred:

Degree in Marketing Business Communications or related field
MBA or graduate degree
Automotive industry experience particularly with Enterprise OEMs Rental Car companies or Tier 1 suppliers
Enterprise B2B marketing experience with Fortune 500 clients
Experience working with or presenting to C-level executives
Familiarity with Cox Automotive product portfolio (Autotrader Dealer.com VinSolutions Dealertrack Xtime vAuto KBB)
Understanding of automotive retail ecosystem and dealer-OEM relationships
Experience with automotive marketing landscape
Product marketing background

Join the Cox family of businesses and make your mark today!
USD 122600.00 - 204400.00 per year
Compensation:
Compensation includes a base salary in the range of $122600.00 - $204400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge skills and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties the company's needs and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave time off to vote jury duty leave volunteer time off military leave and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE including disability/vets

Skills Required

Bachelor's degree in related discipline and 8 years' experience in B2B marketing product marketing or strategic consulting
Demonstrated ability to craft compelling narratives for C-level audiences
Proven experience supporting enterprise sales teams
Strong analytical and synthesis skills
Experience managing multiple high-priority projects simultaneously
Strong presentation design skills with proficiency in PowerPoint
Active user of AI tools for content creation
Comfortable operating in a matrix organization
Ability to adapt messaging for diverse enterprise audiences

What the Team is Saying

Cox Enterprises Compensation & Benefits Highlights

Retirement Support—Retirement contributions include an enhanced 401(k) with an automatic company contribution plus a dollar‑for‑dollar match administered by Vanguard. Financial coaching resources and a student‑debt platform integrated with the plan further strengthen long‑term savings support.
Healthcare Strength—Healthcare coverage offers multiple medical plan options with in‑network preventive care covered at no charge plus no‑cost virtual mental‑health visits for plan members and access to Calm Hinge Health Oshi Health and a specialty‑medication savings program. Recent enhancements also include supports for menopause and digestive health.
Parental & Family Support—Family supports include flexible PTO paid parental leave fertility coverage via Progyny adoption assistance and Care.com access with backup care. Additional resources like Milk Stork and virtual counseling for kids and teens reinforce whole‑family care.

Learn more about Cox Enterprises's Compensation & Benefits →

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The Company

HQ: Atlanta GA

50000 Employees

Year Founded: 1898

What We Do

For well over a century Cox Enterprises has been shaping the future with daring ideas and values-driven thinking. Since our founding in 1898 our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries as well as in new ventures in agriculture cleantech digital media and more. As a privately-held family-owned business we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth amazing benefits and work-life balance at the forefront. Our mission our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.

Why Work With Us

At our core Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance live well and achieve your career goals even as they change over time.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work but for those that can be performed remotely we offer flexibility.

Typical time on-site: Flexible