Senior Manager, Marketing Automation & Technology
Job Description
- Lead strategic cross-functional MOps initiatives including onboarding new marketing technologies and major system or process updates:Â
- Requirement gathering and documentationÂ
- Project management and stakeholder communicationÂ
- Alignment with IT and Web OperationsÂ
- Platform configuration and integrationsÂ
- End user training and enablementÂ
- Strategically implement, manage, and troubleshoot integrations across our MarTech stack:Â Â
- Manage automated syncs between Eloqua and four regional Salesforce instancesÂ
- Oversee complex lead creation programsÂ
- Ensure seamless integrations between our websites and Eloqua / MarTech toolsÂ
- Own and manage select MarTech tools:Â
- Advocate for platform adoptionÂ
- Support new use cases defined by Marketing teamsÂ
- Manage users and licensesÂ
- Audit usage and make contract renewal recommendationsÂ
- Support advancements in audience segmentation and promote database health and governance:Â
- Identify best data sources and integrations for evolving marketing segmentation needsÂ
- Support data enrichment and contact acquisition strategiesÂ
- Perform data manipulation to manage dirty or incomplete dataÂ
- Monitor contact database health and implement database management best practicesÂ
- Help ensure our processes and programs are compliant with privacy and consent lawsÂ
- 5+ years of technical Eloqua experience including integration management, complex operational programs, and segment configurationÂ
- 3+ years of implementing and managing MarTech tools (beyond core MAP)Â
- Experiencing managing large-scale cross-functional MOps initiativesÂ
- Strong Excel skills related to data transformation and analysisÂ
- Understanding of the SaaS business model and B2B Marketing funnelÂ
Date Posted
08/26/2024
Views
3
Similar Jobs
Senior Marketer - Usage Automation - HubSpot
Views in the last 30 days - 0
This job posting outlines a Senior Marketer role at HubSpot focusing on customer experience through datadriven automation Responsibilities include des...
View DetailsEngineering Manager - Software Supply Chain Security: Auth Infrastructure - GitLab
Views in the last 30 days - 0
This job description highlights a leadership role in developing secure scalable authentication infrastructure for GitLab It emphasizes technical exper...
View DetailsAccount Manager - Trafilea
Views in the last 30 days - 0
Shapermint is a leading DTC shapewear brand known for its comfortfirst designs AIdriven growth strategies and global operations The company emphasizes...
View DetailsManager Safety Regional Operations - Airbnb
Views in the last 30 days - 0
This job description outlines a Manager Regional Operations T3 role at Airbnb requiring expertise in traumainformed care team management and operation...
View DetailsAnalyst Relations Manager - Tanium
Views in the last 30 days - 0
Tanium seeks a proactive Manager for Analyst Relations focusing on project management and evaluation coordination The role offers remote flexibility a...
View DetailsStaff Salesforce Engineer - CRM Systems - GitLab
Views in the last 30 days - 0
This job description outlines a Staff Salesforce Developer role focusing on designing building and scaling enterprisegrade solutions across Salesforce...
View Details