Senior Manager - Marketing Automation & Technology

Cision employs the brightest most passionate people in the tech industry. We’d love for you to join our growing team! We invest in our people through training and professional development while supporting you along the way—all so you can meet your career goals. To us the most important measure of our success is yours.

Cision is looking for a Senior Manager of Marketing Automation & Technology to join the Marketing Operations Team. This person’s primary responsibilities will include managing marketing technology and complex system integrations. They will also support audience segmentation and database governance. The ideal candidate is technically inclined logic oriented and data savvy. They will report to Cision’s Global Director of Marketing Operations.

Requirements:

• Lead strategic cross-functional MOps initiatives including onboarding new marketing technologies and major system or process updates:

• Requirement gathering and documentation

• Project management and stakeholder communication

• Alignment with IT and Web Operations

• Platform configuration and integrations

• End user training and enablement

• Strategically implement manage and troubleshoot integrations across our MarTech stack:

• Manage automated syncs between Eloqua and four regional Salesforce instances

• Oversee complex lead creation programs

• Ensure seamless integrations between our websites and Eloqua / MarTech tools

• Own and manage select MarTech tools:

• Advocate for platform adoption

• Support new use cases defined by Marketing teams

• Manage users and licenses

• Audit usage and make contract renewal recommendations

• Support advancements in audience segmentation and promote database health and governance:

• Identify best data sources and integrations for evolving marketing segmentation needs

• Support data enrichment and contact acquisition strategies

• Perform data manipulation to manage dirty or incomplete data

• Monitor contact database health and implement database management best practices

• Help ensure our processes and programs are compliant with privacy and consent laws

Qualifications:

• 5+ years of technical Eloqua experience including integration management complex operational programs and segment configuration

• 3+ years of implementing and managing MarTech tools (beyond core MAP)

• Experiencing managing large-scale cross-functional MOps initiatives

• Strong Excel skills related to data transformation and analysis

• Understanding of the SaaS business model and B2B Marketing funnel

$124500 - $136950 a year

For Individuals based in Colorado Washington New York and California Cision is required to disclose a salary range for this role. The listed compensation range is specific to Colorado Washington New York and California however base pay may vary depending on a range of relevant factors.

As a global leader in PR marketing and social media management technology and intelligence Cision helps brands and organizations to identify connect and engage with customers and stakeholders to drive business results. PR Newswire a network of over 1.1 billion influencers in-depth monitoring analytics and its Brandwatch and Falcon.io social media platforms headline a premier suite of solutions. Cision has offices in 24 countries throughout the Americas EMEA and APAC. For more information about Cision's award-winning solutions including its next-gen Cision Communications Cloud® visit www.cision.com and follow @Cision on Twitter.

Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity equity and inclusion is vital to driving our culture sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com .

Cision is proud to be an equal opportunity employer seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race color religion sex gender identity or expression sexual orientation national origin genetics disability age veteran status or other protected statuses.

Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly if reasonable accommodation is required to fully participate in the job application or interview process to perform the essential functions of the position and/or to receive all other benefits and privileges of employment please contact [email protected]

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