Senior Marketer, Campaign Management - Tradeshows & Events

Are you a well-organized tradeshow and events marketer who is passionate about creating memorable experiences?

As a Senior Marketer, Campaign Management - Tradeshows & Events within the Corporates Marketing, Campaign Planning and Management team, you will be responsible for working on all aspects of our large tradeshows including event strategy, managing event logistics, tracking deadlines and deliverables, internal partners, vendor and agency management, reporting and other aspects of tradeshow planning.

We are amidst a change in how Thomson Reuters goes to market. We move fast. We ask hard questions and we hold ourselves accountable to create best-in-class customer experiences. We put the customer at the center of everything we do. Details matter, so if you have a passion for delivering amazing experiences, and fine tuning the smallest details is your thing than this could be a great opportunity!

More About the Role

In this opportunity as Sr. Marketer, Campaign Management - Tradeshows & Events, you will:

• Work on some of the largest tradeshows around the globe and develop creative, modern tradeshow programs and events to engage our customer and prospect base.
• Be bold - experiment with creative ideas to differentiate the Thomson Reuters brand at top industry tradeshows
• Closely collaborate with the segment marketing team as well as central events, product marketing, BDRs, product, and sales in strategy, development, delivery and performance measurement of tradeshow campaigns and programs.
• Join forces with internal marketing teams, analytics, BDRs and sales teams to manage, track and report on event ROI including management of tradeshow leads and opportunities. Leverage this data to report back to segment marketing team on successes, trends and ROI to further understand event impact.
• Utilize strong project management skills to deliver programs and events on time. Be accountable for end-to-end management of in-person, hybrid, and fully virtual events.
• Rethink what value the modern tradeshow brings to our customers and build meaningful customer experiences and thought leadership that allows clients and prospects to interact and build connections.
• Leverage internal event coordination support and external partners including vendors and agencies.
• Follow project templates to complete tasks and keep events well organized - as well as adapt existing process with best practices and put your fingerprint on event planning to gain greater efficiency.

About You

You could be a fit for the Sr. Marketer, Campaign Management - Tradeshows & Events role if your background includes:

• 5 to 7 years in tradeshow event space or demand generation for cloud-based software and/or business service providers
• Baseline understanding and highly enthusiastic about learning/leveraging marketing technology to deploy integrated campaigns (Marketing Automation Platforms, Digital Analytics tools, Webinar and events tools, CRM systems).
• Creative, customer-first mindset that prioritizes creating memorable experiences for our customer base.
• High-Energy, Self-starter that can motivate and drive collaboration across teams.
• Team player with the ability to foster strong relationships across multiple levels and functions within the organization - including working closely with marketing, sales, product and operations teams to succeed and grow.
• Ability to take ownership of tasks, solve problems, and be adaptable.
• Understanding of modern B2B demand generation best practices including integrating online and offline marketing tactics to reach, connect and convert prospects.
• Proficient in Microsoft Office suite and related operating/productivity tools.
• Positive attitude, adaptable to change.
• Bachelor's degree or equivalent experience.
• Able to Travel for Business (1 to 2 trips per month for a few days at a time).

What's in it For You?

At Thomson Reuters, our people are our greatest assets. Here are some of the benefits we offer for your personal and professional growth:

• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Days Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters cafe networking.
• Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
• Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
• Hybrid Work Model: Currently the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.

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COVID-19 Vaccination Status Information Requirement (US employees only):

Thomson Reuters is committed to ensuring the continued safety of our employees in regards to Covid-19. While vaccination is not required for consideration or employment at this time, to inform our site planning and policies, we require all Thomson Reuters employees to verify their vaccination status upon starting with the Company.

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More information about Thomson Reuters can be found on https://thomsonreuters.com.