Senior Marketing Intelligence Analyst

Company Name: tastylive

As Senior Marketing Intelligence Analyst, you will be responsible for providing data-driven insights to guide our marketing strategies and support decision-making across the organization. You will be an integral member of the marketing and data teams, collaborating with cross-functional teams to develop and execute marketing campaigns that drive growth and revenue.

What you'll do:

• Conduct comprehensive research and analysis on market trends, customer behavior, and competitor activity to inform marketing strategies and tactics 
• Develop and maintain marketing performance dashboards to monitor key metrics and identify opportunities for optimization 
• Work closely with internal teams to define marketing KPIs and develop actionable insights to improve campaign performance 
• Collaborate with the marketing team to develop testing strategies and analyze results to inform future campaign optimizations 
• Identify opportunities to leverage emerging technologies and data sources to enhance marketing intelligence capabilities 
• Produce regular reports and presentations to communicate key findings and insights to senior leadership and cross-functional teams 

Who you are: 

• 5+ years of experience in marketing analytics or market research, preferably in a B2B environment 
• Strong analytical skills, including experience with data visualization, statistical analysis, and modeling 
• Proficiency in SQL and experience working with large datasets 
• Experience with marketing automation platforms and CRM systems (e.g., Google Suite, Salesforce) 
• Strong written and verbal communication skills, with the ability to present complex data in a clear and concise manner 
• Strong collaboration skills and the ability to work effectively in a cross-functional team environment 

Team Perks:

• Performance Bonuses
• Stock Purchase Options
• 401k Plan
• Continued Education Support
• 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
• 10 Paid Sick Days
• Gym Membership Reimbursement
• Commuter Benefits
• Pet Insurance
• Wellness & Mental Health Programs
• Charitable Donation Matching
• Two Paid Volunteer Days Off
• Daily catered lunch when in the office
• Full kitchen with snacks and beverages
• In-building gym
• CTA stop a block away, Shuttle to/from Metra
• Office located in the West Loop - Chicago's growing center of tech, great cuisine, and high-end bars

Our Company:

The tastytrade, Inc. family of companies empowers individual traders differently. Founded in 2011 as an online financial media network, tastylive is now affiliated with companies like a brokerage firm (tastytrade in 2017), a research lab (quiet foundation in 2018), and a magazine (luckbox in 2019). In 2021, London-based IG Group acquired tastytrade, Inc. and assigned it to lead business in North America. This combined team has years of experience like institutional brokers but also a passion for disrupting the entire trading industry.  
 
Our dream is simple: we want more people to find more success with a better trading experience. That’s why we’re investing heavily in the right people, technology, and media to make that happen in the US and across the globe.

The diversity of our offerings and the technology that powers them provide our engineers with exposure to a broad set of tools and the opportunity to dig deep into specific problems. 
We are an ideal environment for those who are self-motivated, engineering-focused, pragmatic, and who truly enjoy creating and operating large, highly available, and performant systems. Our team is lean at roughly 45 members, and we follow a management philosophy that values the autonomy of our engineers.

Location: We have a great new office in the West Loop of Chicago and are currently working hybrid meaning we’d love to see your face 3 days week or more!
 
tastytrade | tastylive | IG North America
1330 W Fulton Market, Chicago, IL 60607 

*Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they have every single qualification. Our team is dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly, we encourage you to apply anyways. You may be just the right candidate for this or other roles!