Senior Marketing Manager

At Human Edge,  we embrace the agile mindset and strive to continuously improve the way we do things. We are passionate about what we do and work in an environment where we value innovation, creativity, and open communication.  

The pursuit of bringing human potential to life is at the CORE of everything we do to create value for our customers. 

With a research backbone, global business experience, and a holistic, human-centric view, we deliver innovative talent and leadership solutions that build robust talent pipelines and leverage analytical solutions with measurable impact. 

* This is a position for candidates already based in the EU, with a valid working visa/ permit

WHAT WILL YOU BE ACCOUNTABLE FOR?

Our Senior Marketing Manager will be responsible for strategy implementation, positioning, messaging, and branding of our products and services to attract new leads and strengthen Human Edge´s brand awareness.

• Design and implement account-based marketing campaigns to drive lead generation and advance our web presence (including SEO, SEM, social media, and email marketing)
• Work closely with cross-functional teams, such as Consultants, graphic designers, and content development teams to ensure seamless execution of marketing initiatives.
• Monitor and analyze campaign performance using marketing analytics tools and prepare regular reports to assess the effectiveness of marketing efforts.
• Manage marketing projects from concept to completion, ensuring all tasks are completed on time and within scope.
• Oversee the creation and organization of marketing content, including blog posts, social media updates, and email campaigns.

WHAT ARE WE LOOKING FOR? 

• 8-10 years of experience in Marketing with at least three years of hands-on experience with the online launch of B2B products and services.
• Relevant experience in the Human Capital industry (nice to have).
• English C2 or equivalent 
• University degree (Bachelor), ideally in Marketing.
• CRM experience to enable digital marketing and sales.
• Analytic skills: effective at articulating data and insights for sales conversion.
• Deep understanding of business models and marketplace trends.
• Digital marketing skills, product launch, and campaign management.
• Ability to address business problems with solutions that create new insights and drive better people decisions for our clients.
• WordPress, LearnDash, WooCommerce, Hubspot, and other emerging tools are a big plus!
• Traits: Assertiveness, Persistence, Intellectance, Growth Mindset, and a drive for Excellence!

Come as you are! We're looking for amazing people with diverse backgrounds, experiences, abilities, and perspectives. Human Edge welcomes and encourages diversity in the workplace. 

 At Human Edge, we are looking for talents who demonstrate:

•  Commitment - Acts as an owner of Human Edge and is committed to going above and beyond to deliver to customer expectations and drive business growth.
• Accountability - Holds self-accountable, following through on commitments, and taking ownership of successes and failures. 
• Excellence - Takes pride in work, striving for excellence and working to establish an outstanding level of professional delivery. 
• Results - Delivers against commitments by driving tasks to completion. 
• Team – Works closely with others towards a common vision or goal, actively shares responsibility and rewards, and contributes to the success of the team.