Senior Marketing Operations Manager

The EOS Network Foundation (ENF) was forged through a vision for a prosperous and decentralized future. Through our key stakeholder engagement, community programs, ecosystem funding, and support of an open technology ecosystem, the ENF is transforming Web3. Founded in 2021, the ENF is the hub for EOS Network, a leading open source platform with a suite of stable frameworks, tools, and libraries for blockchain deployments. Together, we are bringing innovations that our community builds and are committed to a stronger future for all.

The Global Marketing Team serves as a center for brand strategy, engagement, stewardship and amplification for the EOS Network Foundation, EOS Network and portfolio of foundation brands. We are hiring a Senior Marketing Operations Manager to be a part of our growing team. The individual will be responsible for evaluating, selecting, prioritizing, deploying and managing the marketing technology stack. Specifically, we are looking for a Hubspot Rock Star. In addition, the role will also oversee the global performance dashboard, analytics and reporting for the department. We welcome a self-starter who excels in a fast-paced, and innovative high-growth environment, strategic thinker with strong attention to detail, strong executive presence and proven cross-functional collaboration.

This is an exciting opportunity to work in the blockchain industry and help to define the future of DeFi, Gov3, GameFi, and social good.

Responsibilities for this position include the following:

• Define the Marketing Operations vision and strategy that enables intelligent decisions through data analysis.
• Measure effectiveness of integrated marketing campaigns (demand gen, ABM, social, paid, earned, events, etc) and co-marketing programs deployed by our global partners.
• Manage and oversee deployment CRM, global Hubspot instance.
• Partners with the broader ENF operations team to deliver marketing performance effectiveness dashboards to digital analytics, funnel analytics, database health and other vital dashboards.
• Maintain the overall marketing and project timelines to track all activities and deliverables to ensure deadlines are met.
• Partner with IT and other team members to use the marketing technology stack (digital, asset management, web, project management, etc.) and marketing data (data governance, accuracy, and quality) to enable more personalized marketing experiences.
• Own the marketing operations roadmap, ensuring marketing technology is evaluated, selected, implemented and customized to meet the needs of the marketing department.
• Regularly inform stakeholders across marketing, operations, and external stakeholders of insights on marketing performance to ensure alignment on the best possible data-driven marketing strategy. Including optimizing investments by audience, partner, geography, and campaign.
• Optimize templates and critical metrics to communicate our overall contribution and drive accountability/performance optimization.
• Work to simplify systems and processes, but also avoiding over-engineered processes; specifically with email campaign management.
• Assist and negotiate with contracts with vendors.
• Orchestrate the monthly, quarterly and annual marketing planning and performance measures to ensuring marketing's goals are aligned with the overall ENF objectives.
• Manage and deliver marketing automation processes and projects from inception to maintenance; Own and operate Marketing Automation and tech tools.

Requirements

• 7+ years of experience; 3 years in marketing analytics, planning, operations, digital media optimization.
• Bachelor's Degree in Marketing or Business Management or a related field.
• Blockchain, Web3, Fintech, and/or SaaS experience a plus.
• Experience with Hubspot preferred.
• Collaborator with strong leadership presence.
• Balance strategic vision and tactical execution.
• Proven ability to build successful collaborations with internal and external partners.
• International mindset, with experience working across global markets.
• Comfortable with ambiguity and entrepreneurship.
• Adept at managing multiple projects and deadlines.
• Excellent planning, organizational and project management skills.
• Demonstrated experience designing an innovative marketing technology stack.
• Proven experience with change management and organizational transformation.
• Experience setting and scaling marketing automation, specifically Hubspot, Google Analytics and Google Tag Manager.
• Fully remote, with preferred location: East-coast US or Canada.

Benefits

• Employer and Dependent Paid Healthcare, Vision, Dental and Life Insurance.
• Employer paid Short-Term and Long-Term Disability Policy.
• Employer paid Life Insurance Policy.
• Unlimited PTO.
• Support fully remote location.
• Competitive Salary.
• Standard holidays.
• 401(k) Plan.

We are a diverse team of technologists, thinkers, and doers with a common purpose to build an open-source ecosystem. As a global organization, our employees cross multiple time zones and cultures. Come be part of the next generation of technology!