Senior Marketing Project Specialist

Job Description

Job Summary

The Senior Specialist, Customer Experience supports the execution of key brand and channel marketing efforts by applying AMN brand guidelines through marketing activities in order to drive new supply initiatives and new business opportunities/engagements through the use of various online and offline marketing channels. This role maintains a broad knowledge base ranging from digital, social media, print, copywriting and editorial marketing in order to deliver quick turnaround in support of brand marketing strategies and initiatives, as well as support marketing department operations and initiatives.

Job Responsibilities

• Provides operations support, including adherence to budget, invoice processing, project management within scope of the role (ad traffic, insertion orders & placements, vendor management and more).
• Consistently executes and demonstrates strategic expertise across these areas: Web site project management, display advertising, job board management, email marketing, search engine optimization, search engine marketing and social media.
• Utilizes various online or offline marketing channels to drive new supply initiatives and new business opportunities/engagement.
• Tracks, analyzes & reports marketing results including email and social campaigns, , web analytics and candidate lifecycle metrics.
• Maintains marketing calendars & schedules in order to plan and organize campaigns, events, preparation and all related marketing activities.
• Helps develop and execute content strategy for blogs/articles and marketing campaigns in order to support brand awareness and supply initiatives, working in concert with sister brands marketing as well as outside communications and content experts.
• Initiates and manages marketing campaigns online and offline.
• Develops and sends out ongoing email communication including job alerts.
• Posts job alerts and relevant content on brand Facebook pages.
• Provides marketing support to sales operations and other internal cohorts on conference promotions Actively participate in/contribute to 2-3 large projects, and 8-10 smaller projects at any given time.
• Education
• Bachelor's Degree | Preferred
• Minimum Work Experience
• 3-5 years in marketing, preferably with experience developing and executing mult-channel digital marketing campaigns. Proven aptitude for complex datasets and use of Excel spreadsheets
• Experience with Pardot, Hootsuite a plus.
• Key Skills
• Customer Service
• Collaboration
• Work Environment
  Job is typically performed in a general office environment.
  
  Physical Requirements
• Sitting: Remaining in a normal seated position.
• Handling: Seizing, holding, grasping, turning or otherwise performing precision work with hands.
• Talking: Expressing or exchanging ideas by means of the spoken work.
• Hearing: Receiving detailed information through oral communication.
• Vision: Clarity of vision at near or far distances.
• Our Corporate Social Responsibility
  AMN Healthcare is a federal government contractor and a large employer and will comply with federal regulations mandating COVID-19 vaccines and legally required accommodations.
  
  Our Core Values
  Respect • Passion • Continuous Improvement • Trust • Customer Focus • Innovation
  
  AMN's Commitment to Diversity, Equality and Inclusion
  At AMN, our diversity, equality, and inclusion philosophy is grounded in the belief that we should respect all voices, seek diverse perspectives, and succeed when we act together as a positive force for all of humanity. We have the opportunity to influence each other, our industry, and our communities by fostering a diverse team with a passion for social justice and equity. We are committed actively engaging in building an organization and society where equality is the norm, equity is achieved, and inclusion is universal so that we may all thrive.