Senior Media Buyer
Job Description
FabFitFun is looking for a Senior Media Buyer to join our in-house Acquisition Marketing team! This Senior Media Buyer will help oversee the day-to-day strategy, management and monetization across all social platform driven campaigns. Reporting to our SVP, Brand, you will be instrumental in driving customer growth, revenue and LTV for FabFitFun’s subscription membership across paid social channels.
You are data-driven, creative, and have a sharp perspective on what makes great paid social creative. Ideal candidates will know the ins and outs of buying on social platforms, showcase exceptional attention to detail, and willingness to learn quickly in a fast-paced environment.
Location: FabFitFun is based in West Hollywood, CA. This position is eligible to work hybrid from our HQ in West Hollywood, CA (preferred) or is eligible for remote.
What You’ll Do:
- Plan, evaluate, and analyze paid campaigns across Facebook, Instagram, TikTok, and other social channels in order expand LTV among existing members, reactivate expired members, and drive customer growth
- Work cross-functionally with members of the marketing, media agency, and in-house creative teams to continuously improve the content they’re developing exclusively for social
- Create a feedback loop to deliver patterns and trends in consumer feedback and behavior to the marketing, agency, creative, and merchandising teams
What You'll Bring:
- 5+ years experience media buying, and managing results-oriented customer acquisition campaigns across various paid social channels
- Blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving
- Able to effectively communicate with advertising partners to efficiently drive campaign performance
- Awesome Excel skills and familiarity with Google Docs and the rest of the MS Office Suite
- Aptitude to work outside of your comfort zone and get things done quickly
- Passion for new technology and staying on the pulse of effective growth tactics
- Expert knowledge in Facebook and Instagram, other platforms a plus
- Strong quantitative, analytical and problem-solving skills
- Comfortable working at a fast pace
- Highly technical, data driven, and creative
- You have personally managed over $2,500,0000/year in paid social budget
The expected target salary for this position is ~$200K (will vary with experience) plus significant upside potential. The compensation package will also include an initial equity grant, in addition to a range of generous medical, dental, vision and other perks & benefits. Compensation decisions are determined using a variety of job-related factors such as skill set, geographic location, market demands, experience, and education / certifications. If we extend an offer for employment, we will consider all individual qualifications.
What You'll Get! The Benefits & Perks of FabFitFun...
- Uncapped / Generous PTO
- Medical, Dental & Vision with competitive coverage options and plans
- 401K & 401K Match
- Pet insurance for any FFF furry friends via Nationwide - covers 90% expenses
- Complimentary annual FFF subscription with seasonal $25 credit for e-commerce flash sales
- Donation matching program via BrightFunds, where the company matches up to $500 charitable donations per employee
Privacy
Your information will be handled in accordance with our Workforce Member Privacy Notice: https://legal.fabfitfun.com/#workforce-member-privacy-notice
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Date Posted
07/12/2024
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