Senior Performance Marketing Manager - SEO

Our Senior Performance Marketing Manager (SEO) will play a key role in building and executing organic strategies that drive business impact.  As a Senior Performance Marketing Manager (SEO) at Noble, you will evaluate client goals and develop data-informed SEO strategies that will directly result in successful KPI performance. This role will be able to execute complex marketing strategies and prioritize activities based on the expected impact vs effort while managing the quality of work produced by the team to ensure client satisfaction. The ideal candidate will have a strong understanding of SEO better practices with onsite, back-end and offsite elements while being proficient in monitoring results across a variety of tools. 

Primary Responsibilities

• Participate in developing strategic plans and managing SEO strategies for assigned clients that drive measurable results.
• Work directly with clients and other Noble team members to clearly identify and understand client goals and business objectives in order to contribute to marketing plan creation.
• Conduct in-depth keyword, content and competitor analysis to prioritize where clients should focus organic efforts to reach business goals. 
• Analyze and understand website architecture, page load speed, mobile responsiveness, URL structure, and schema markup and other high priority technical SEO elements to improve crawlability, indexation, and impact on search engine rankings.
• Research and design backlink acquisition strategies, including outreach campaigns, partnerships, and content marketing, to improve authority and search engine rankings.
• Identification and implementation of schema markup and structured data to enhance search engine understanding of website content, enabling rich results in SERPs.
• Collaborate with the designated digital marketing team to monitor performance for assigned clients, provide recommendations for work prioritization based on impact/effort, and supply actionable optimization guidance.
• Ensure that deliverables for assigned clients created by the digital marketing team are of high quality, impactful and in line with Noble’s best practices and methodologies.
• Keep up with the latest SEO trends, algorithm updates, and better practices while translating them into actionable recommendations.
• Provide support, as needed, on team initiatives which may include documentation of methodology, planning for presentations, organizing events, mentoring team members, etc.

Required Experience & Skills

• 5+ years of experience in digital marketing, with a focus on SEO
• Proven track record of driving organic growth through SEO strategies
• Bachelor’s Degree in marketing, business administration, journalism or related field, or equivalent knowledge and experience
• A close eye for details, with the ability to forecast
• Ability to handle multiple projects at once and perform under tight deadlines
• Excellent analytical, research, written and verbal communication skills
• Working knowledge of Google Analytics, while top candidates will hold certifications in Google Analytics
• Intermediate or greater proficiency with Microsoft Excel
• Knowledge of web technologies such as HTML and JavaScript
• Experience with CMS platforms

What’s in It for You

• Shape the digital future alongside tech pioneers, tourism trailblazers and other powerhouses – think Adobe, Travel Nevada, University of California and Santa Monica – at our award-winning creative digital performance agency.
• Expand your horizons with our diverse client portfolio, featuring local gems, regional powerhouses and national brands – all topped off with our signature expertise in travel and tourism innovation.
• Join a team that's always reaching for the next level – where passion fuels innovation and every project is a chance to make waves. At Noble Studios, we're not just coworkers; we're a brilliant crew of wildbears on a mission to create digital magic that matters.
• An exceptional benefits package, plus a workplace emphasis on ongoing learning and growth: guest speakers and workshops, in-depth roundtable discussions, and of course, the opportunity to learn from some of the smartest and coolest coworkers around.
• A see-it-to-believe-it time-off policy: two companywide paid weeks off every year (one week in July and another in December) plus 10 days of personal PTO to start, 5 days of sick & safe time, and all paid company-observed holidays.
• The ability to work remotely or from home ideally in our home state of Nevada, but we may also consider candidates in states where we are registered as an employer (California, Florida, Michigan & Virginia).

If You’re Chosen

• You must pass Noble’s background and reference checks, as well as provide documentation of your legal right to work in the U.S. without sponsorship.
• You must be willing/able to travel to client and other locations, infrequently as needed.
• You must be able to work full-time during Noble’s core business hours of 8:30 a.m. to 5:30 p.m. Pacific Time, Monday through Friday, as well as occasionally be available after hours if urgent situations arise.
• You must be willing and able to be on-site in our Reno office at least twice annually.

About Noble Studios

Noble Studios is a Nevada-grown creative digital performance marketing agency with offices in Reno, Las Vegas and Bristol, U.K., specializing in brand strategy, digital marketing strategies, web development, SEO, paid digital media, creative and content development and social media. Since 2003, the company has completed work for international brands such as Google, Disney, Travel Nevada, Tahiti Tourisme, Yosemite Mariposa County, Autodesk, Adobe, Genome Medical, Medcor and more. Noble has been honored to be recognized as one of Ad Age's “Best Places to Work 2024” and by Inc. as a “Best in Business – Advertising.” Noble Studios is an approved Google Partner and HubSpot Solutions Partner.