Senior Product Manager, Ad Products

Kargo unites the world's leading brands, retailers and premium publishers across screens using innovative technology and advanced creative ad formats. At Kargo, we're all about bringing together the best of the best with a spark of creativity to stand out from the crowd. The same is true for our employees. What makes Kargo and each Kargo team member exceptional makes our company special. Kargo believes differences should be celebrated and is committed to diversity in the workplace. As an Equal Opportunity employer, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, national origin, protected veteran status, disability or other legally protected status. Individuals with disabilities are provided reasonable accommodation to participate in the job application process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Kargo is 550 employees strong across offices in New York City, Chicago, Austin, Dallas, Los Angeles, Sydney, Auckland, Ireland, and London. But we're not stopping there, so stay tuned as we expand our map and our team.
For more information, visit Kargo at www.kargo.com or follow Kargo on Instagram ( @kargomobile ), Twitter ( @kargo ) and LinkedIn ( Kargo ).
Title: Senior Product Manager, Ad Formats
Job Type: Full-time; In-Office Hybrid Required
Job Location: NYC
Salary Range: 120,000 - 150,000 OTE
Role Summary:As a Senior Product Manager at Kargo, you will be responsible for managing a portfolio of high-impact ad formats, enabling advertisers to reach customers across high-quality publishers on various screens and distribution channels. Our unique proprietary ad formats are at the forefront of our business, and in this role, you will directly shape the future of our ad products. You will lead the development of next-generation display media driving the performance of our digital advertising.
What You'll Do:

• Execute a strategic roadmap for ad products aligned with Kargo's business objectives and market trends.
• Define product requirements and specifications, ensuring alignment with customer needs and technical capabilities.
• Write briefs and documents to drive the technical design of Kargo ad formats.
• Prioritize and manage projects effectively in a fast-paced, dynamic environment with a high level of ambiguity.
• Collaborate with internal stakeholders to gather requirements, prioritize features, and ensure alignment with business objectives.
• Stay informed about market trends, competitor offerings, and opportunities for product differentiation.
• Collaborate with engineering and contribute to product development cycles, including sprint preparation and backlog management.
• Work with product marketing on go-to-market strategy and post-launch success of products.
• Analyze data to extract actionable insights and identify opportunities for product optimization.
• Define KPIs and metrics to measure product success, regularly monitor performance and make recommendations for improvement.
• Lead the full product lifecycle, from strategy and development to adoption and iteration.

Who You Are:

• 4+ years of experience in product management.
• Exhibited proficiency in designing and delivering ad experiences.
• Very strong understanding of the ad tech industry and proficiency in programmatic advertising concepts.
• Technical acumen and ability to collaborate effectively with engineers.
• Experience with writing user stories, product briefs, and requirements.
• Great eye for design and attention to detail.
• Strong analytical mindset and ability to analyze complex data and make data-driven decisions.
• Experience with agile development methodologies and project management tools.
• Customer-focused mindset with a passion for creating value and impact in the industry.

The Recognition:
Kargo and Kargo leadership are regularly recognized for the company's growth and achievements, including:

• Ad Age's Best Places to Work (2024)
• Built In's U.S, New York, Los Angeles, Dallas, and Chicago Best Places to Work (2024)
• Built In's U.S, New York, Los Angeles, Dallas, and Chicago Best Midsize Places to Work (2024)
• Martech Breakthrough Awards' Best Overall AdTech Company (2023)
• B&T's Best Media Platform (2021)
• Digiday Awards' Media Award for Best Digital Product Innovation (2021)
• Martech Breakthrough Awards' Content Management Innovation (2021)