Senior Product Manager, Ad Tech
Job Description
Senior Product Manager, Ad Tech
Job Description
About Your Role:
Dotdash Meredith is the largest premium publisher in the world. Every day tens of millions of people come to us for help and inspiration. At Dotdash Meredith, we have proven that fewer, better ads work - delivering a better user experience, better results for advertisers, and commanding a premium in the market. The Senior Product Manager, Ad Tech will be responsible for expanding our ad capabilities with programmatic partner integrations and delivering the optimal ad experience across DDM brands. We seek a collaborative and proactive self starter to lead a team of skilled engineers. The ideal candidate has a familiarity with the ad tech landscape and yield optimization across a robust technical infrastructure that includes internal and external components.
Responsibilities:
- Support the strategy and product roadmap for our ad tech stack and partner integrations
- Lead large, complex projects and manage the priority of day-to-day operations
- Advise and contribute to cross-team initiatives, scaling brand monetization with user-first intent
- Communicate cross-functionally with stakeholders ensuring buy-in, consensus and priority
- Partner with revenue operations to size the opportunity and risk of new products/features
- Explore, pitch, and implement new ad formats that will drive user action and engagement
- Knowledge share technical product detail with ad operations, sales, and production teams
- Prioritize the backlog and define requirements, ensuring that work aligns with OKRs
- Create A/B testing strategies to drive yield and ad performance, then evaluate the results
Requirements:
- 4+ years of hands-on product management - ideation, strategy, analysis and Scrum ownership
- Knowledge of what makes for a best in class user advertising experience because you've done this before, e.g. experience at a digital publisher, ad tech platform or digital media buying agency
- Excellent prioritization skills and experience applying them in support of a product roadmap
- Highly organized with excellent follow-through
- Ability to communicate the big picture and drill down to supporting details
- Excellent multi-tasking and close attention to detail
- Strong analytical skills and the ability to make data-driven decisions and recommendations
- Curious and seeks to learn more by digging in
- High energy; positive approach
- Thrives in a fast-paced, problem-solving environment
- Fluent in Agile principles and methodology
Preferred:
- You have worked directly with revenue operations, sales teams, and/or advertising clients
- You have a solid understanding of the digital ad serving, programmatic, and measurement technology ecosystem (e.g. SSPs, DSPs, Header Bidding, DMPs, etc.)
Additional Work Locations: Remote - Canada
It is the policy of Meredith Operations Corporation ("Dotdash Meredith", "the Company") to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected] .
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: $115,000 - $165,000
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
#NMG#
Date Posted
07/02/2023
Views
9
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