Senior Product Marketer - Workvivo

What you can expect

This role involves developing strategic messaging, positioning, and go-to-market plans and collaborating closely with the Senior Product Marketer to ensure cohesive marketing efforts.

Responsibilities
 

• Messaging & Positioning: Develop differentiated product messaging and positioning with excellent storytelling skills.

• Enablement: Craft and maintain high-quality sales enablement material, train sales teams, and lead training sessions.

• Cross-functional Collaboration: Work with product, sales, marketing, and customer success teams to deliver projects on time and to a high standard.

• Market and Competitive Research: Conduct comprehensive research to inform product strategy and enable the team, analyzing trends and competitor activities.

• Product Launches: Plan and execute product launches for timely and successful market introductions.

• Analyst Relations: Manage relationships with industry analysts, ensuring positive coverage and delivering presentations to showcase Workvivo’s vision and products.

What we're looking for

• Minimum 3 years of experience in product marketing at a fast-growing company

• Strategic, with a customer-centric mindset

• Excellent communicator, with storytelling and speaking skills and a great team player

• Familiarity with IT decision-makers and market trends is a plus.

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you’ll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.

Our Commitment​
We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.

We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.