Senior Product Marketing Manager

THE COMPANY

Bevi is on a mission to disrupt the beverage supply chain and replace single-use water bottles with smart water machines. Thousands of companies use Bevi to sustainably provide their employees with pure, sparkling, and flavored water at work. As the market leader in IoT-enabled beverage machines, we’ve raised over $160M in venture capital and we’re doubling year over year. In addition to maintaining hypergrowth with our current product line, Bevi is heavily investing in new product development.

We are hiring a Sr. Product Marketing Manager to fill a critical role across Bevi’s marketing, sales, and product teams. Reporting to the Vice President of Marketing, this role will be responsible for—among other things—creating and implementing impactful and repeatable product launch communications, aligning with the product team to ensure the roadmap is accurately and regularly translated to the sales and marketing teams, developing one-sheets, customer case studies, sales decks, and other collateral that helps sales win, and conducting competitive research. Additionally, they will help to facilitate the development of Bevi buyer personas as the company continues to expand its footprint across a wide variety of verticals.

ROLES & RESPONSIBILITIES

• Develop and manage internal and external communications around all product and feature launches
• Conduct competitive research to ensure Bevi is always aware of the most recent market activity
• Interview Bevi customers and channel partners to collect market feedback and create high-impact customer case studies to feature on the website and throughout the sales process
• Create and maintain a complete library of sales support collateral (one-sheets, decks, etc.)
• Provide market education to marketing, sales, and product teams
• Help the marketing and sales teams to build accurate personas of their key buyers and influencers across key verticals
• Ensure consistency in product representation (specs, imagery, etc.) across all marketing collateral, including the Bevi website

Requirements

• 5-7 years in a Product Marketing role. Experience with IoT-enabled products is a plus.
• Deep understanding of how marketing, sales, and product teams need to work together and stay connected
• Experience with interviewing high-profile customers
• Ability to quickly understand and translate market activity (competitor movement, changing vertical-based dynamics, etc.) into actionable insights
• Comfort being the sole owner of the Product Marketing function on a quickly-growing team. You will constantly be driving both strategy and execution.
• Strong analytical ability, paired with exceptional writing and communication skills
• Outstanding interpersonal skills and a strong desire to work cross functionally and collaboratively
• Extreme attention to detail
• Bachelor’s degree

Benefits

• Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
• 401(k) and environmentally responsible investment options
• Fully employer paid disability and life insurances
• Wellness and fitness reimbursements
• 15 days vacation and 9 paid holidays, plus additional paid days for sick leave, etc (including sustainability or social justice volunteer events)
• Paid parental leave for both primary and secondary caregivers
• Monthly stipends for cell phone use and commuting costs
• Onsite snacks and Bevis... and composting and terracycling, too
• Happy hours, pancake breakfasts, Hero awards - and more!
• Join a team that shares our Bevi Core Values:
  • Put Customers First
  • Be Great to Work with
  • Raise the Bar Together
  • Act Like You Own the Business
  • Be Curious and Ask Why
  • Champion Sustainability