Senior Product Marketing Manager

Position: Product Marketing Manager 

Location: Hoboken, NJ 

NICE Actimize (a fully-owned subsidiary of NICE Systems (NASDAQ: NICE) is comprised of talented, creative and dedicated individuals with a passion for delivering innovative solutions to the market. At NICE Actimize, we recognize that every employee’s contributions are integral to our company’s growth and success. To find and acquire the best and brightest talent around the globe, we offer a challenging work environment, competitive compensation, and benefits, and rewarding career opportunities. Come share, grow, and learn with us – you’ll be challenged, you’ll have fun and you’ll be part of a fast growing, highly respected organization. 

NICE Actimize is currently seeking Product Marketing Manager with demand generation experience to join our marketing leading, dynamic and growing Enterprise Fraud Management team. The Product Marketing Manager will be a self-starter that can lead cross functional teams in creating and executing initiatives that drive the Fraud and Authentication Management business. 

Essential Duties and Responsibilities: 

• Partners with Field Marketing, Sales and Product Management to develop the messaging and positioning of solutions.
• Supports marketing activities, including events, webinars, and media placement
• Helps execute successful go-to-market strategies.
• Builds and oversees demand generation for the line of business
• Develop and maintain sales enablement tools, including sales decks, positioning papers and other go-to-market collateral.
• Support and participate in sales training
• Work with the Product team to perform market research and execute strategies to bring new products to market
• Assess and identify market opportunities to create opportunities for existing and new NICE Actimize products
• Completes qualitative assessment of competitors and their capabilities

Job Requirements: 

• Knowledge & Proficiency in Core Marketing Skill Areas:
• Demand generation and digital marketing
• Product messaging and positioning
• Sales Tool Development & Deal Support
• Internal Communications & Training
• Content development
• Client Presentation Development
• Communication Skills:
• Excellent written & verbal communication
• Excellent presentation skills
• Highly proficient with Microsoft Power Point
• Ability to work collaboratively with all stakeholders

Qualifications: 

• Product Marketing and/or Marketing Experience: Minimum of 2+ years of; Corporate Marketing, Content Marketing, Demand Generation, or Product Marketing experience.
• Technology/Software: Marketo, Salesforce, Google Analytics
• Experience creating marketing collateral
• Strong Communication Skills
• Undergraduate Education
• Other Desired Attributes: Familiarity with the Financial Services Industry, with FinCrime, Fraud, or AML as a bonus.

NICE Actimize is offering a competitive base salary, commissions, and a full benefit package. Benefits include medical, dental, 401K, vision, Life, STD, LTD, and a Flexible spending account. 

NICE is committed to provide an environment based on equal opportunity for all qualified applicants and employees. It is the policy of NICE to afford equal employment opportunities to qualified individuals, regardless of age, race, color, creed, religion, citizenship, ancestry, national origin, sex, gender, pregnancy, mental or physical disability, marital status, veteran status, service in the Armed Forces, sexual or affectional orientation, atypical hereditary cellular or blood traits, genetic information, status as a victim of domestic or sexual violence, and/or any other status protected by any applicable federal, state and/or local statute or regulation.