Senior Product Marketing Manager, Equity Management

You will be part of Carta’s core Equity Management team focused on our Cap Table and Valuations products. In this role, you will connect founders, CFO, and HR professionals to products and services they love. Over 30,000 startups rely on Carta’s Equity management solutions to build their companies from day 1 to IPO.

The ultimate role of a product marketer is to liaise between internal teams (Product, Sales, Business, Development, etc) and the end-user. As a product marketer you are an expert on the user and their needs. 

Our team is focused on three things: 

• Improving product roadmaps by serving as the voice of the customer
• Driving adoption and utilization of new & existing features 
• Aligning and enabling internal teams to tell the right story about Carta’s products 

You will be working with a team of product marketers, product managers, designers, and engineers to reshape Carta’s user experience. You will be responsible for:

• Lead go-to-market planning and adoption campaigns for Carta’s Equity Management new products & features
• Defining Carta’s market positioning within the Equity Management space.
• Crafting Carta’s Equity Management product narrative in partnership with Brand Strategy
• Partnering with Design to inform product IA and UX direction.

A successful PMM for this role would likely have:

• 3+ years of Product Marketing experience, preferably in fintech or private markets
• A deep understanding of the private markets ecosystem and the current market landscape
• Motivation to work collaboratively in a fast-paced, ever-changing environment
• Taken products and teams from zero to one 
• Creative problem solving skills. Someone who can diagnose problems, isolate them into their component parts, and drive towards creative solutions