Senior Public Relations Specialist

At Nebo, we believe in bringing a human-centered approach to public relations. At a time when everyone has a voice and we're all oversaturated with information, our goal is to help brands stand out in a meaningful and impactful way. If you're part storyteller, part strategist and have a way with building meaningful relationships with influencers and the media, we want to talk.

As a Senior Public Relations Specialist at Nebo, you will be responsible for bringing a brand's story to life through PR, from campaign ideation to managing media relations to flawless event planning and execution. And you'll be viewed as a leader to guide other members of your team to refine their skills in the same way. You should have a minimum of five years of public relations or communications experience and a solid understanding of public relations. A proven track record of strong writing and communication skills, media outreach experience and a passion for public relations are a must to be successful in this role.

Nebo is a human-centered agency built on a culture of respect, professional growth and care for every employee. With numerous perks, including hybrid in-office/remote work or fully remote work options designed to fit your needs, unlimited PTO, and free attendance to local marketing events, join this fun-loving team that occasionally talks Slack Smack.

Responsibilities

• Lead creation and implementation of strategic public relations and communications programs that produce superior results for clients
• Demonstrate media relations experience and execute media outreach by developing and maintaining strong national, local, trade and social media relationships as well as relationships with third-party influencers and thought-leaders
• Act as a strategic advisor for clients, facilitating frequent and consistent client communications
• Support creation of strategic communications plans and lead development of media outreach initiatives including media lists, pitch letters, key messaging documents, fact sheets and press releases; ongoing management of monitoring and trackers 
• Develop and implement thought leadership programs, including facilitating speaking engagements and placing bylined articles
• Research and integrate trending news, industry trends and compelling angles into PR programs
• Manage event planning initiatives as well as execution, including staffing client events, as appropriate 
• Provide comprehensive, insightful reports detailing the effectiveness of PR efforts
• Mentor team members to develop, grow and refine their professional skills
• Support team leadership in Nebo internal tasks such as hiring, business development and team growth

Skills Required

• 7+ years of professional experience with media outreach and public relations as well as a proven track record of positive results and successes; strong preference for agency background 
• Ability to successfully manage complex, fast-moving and unexpected communications challenges
• Proficiency with AP Style writing and Cision 
• Strong verbal, presentation and communication skills
• Experience with social media marketing 

Qualifications That Will Set You Apart

• You like to re-evaluate the status qua and find new, unexpected ways to address your client's questions
• Familiarity with social media marketing, search engine optimization and paid media
• Past experience with contributing to new business development