Senior Social Insights Analyst

ABOUT VAYNERX

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERMEDIA 

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.

The Pitch

This is an exciting opportunity that will allow you to collaborate with our strong force of social insights analysts across APAC as well as learn from the best in the industry globally.

Are you based in Tokyo? Geeking the social insights world in the advertising agency in the Japan market for three plus years now? Or already a super expert in research and analysis with a passion for trend-spotting areas such as index scoring and validation? Aspiring and with a can-do attitude? Do you wanna geek out on the world of a media and creative advertising agency? If yes, we could be meant to be --- so keep reading!

THE TASK AT HAND

• Consult stakeholders on topic definitions, social listening measures and filters to define objectives and set deliverables for standard and custom reports. 
• Implement social analysis for campaigns/events and present insights back to inform content /Media decisions for campaign/event activities and advise on actions to take from optimizations standpoint.
• Social listening tool setup including building queries using query parameters, and dashboards on given social listening tools or social analytics tools.
• Take initiative on the refinement of query parameter setup to ensure accurate and insightful mention analysis is available to report on by the end of the reporting period.
• Pull and interpret data from social listening tools including volume, sentiment, conversation drivers, influencers, and ‘unobvious’ observations and insight etc.
• Create and edit reporting deliverables for Google slides, Newsletter and Excel formats that transform social data into a clear story. Visualize findings legibly using charts, tables, and infographics, and provide actionable insights based on concrete data. 
• At times be the direct client contact for regional projects and coordinate work amongst junior analysts
• Manage a deliverable calendar of recurring scheduled and ad hoc reports. 
• Good housekeeping - upkeep of shared calendars and the storage of report agreement documents and delivered reports.

QUALIFICATIONS

• 3-4 years of professional experience social media marketing, social media analytics, and measurements, social listening or social media management or community management
• Minimum 2 years of experience in online/social analytics
• Moderate experience in client communications and managing their expectations
• Excellent written and verbal communication skills and proven ability to transform data into a concise, yet compelling story.
• Ability to synthesize information and produce insightful and accurate analysis and recommendations.
• Good mix of technical understanding, business sense, managerial/connecting and Interpersonal skills
• Strong familiarity and understanding of social media platforms such as YouTube, Twitter, Instagram, Facebook, TikTok, Chat applications, is required.
• Relevant experience pulling data from social media listening/analytics tools such as Brandwatch, Sprinklr, Meltwater, Google Studio,  etc.

What you should know about VaynerMedia

Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.