Senior Technical Program Manager, Marketing

Job Description and Requirements

We Are: At Synopsys, we are the driving force behind the innovations that shape the way we live and connect. Our technology is central to the Era of Pervasive Intelligence, from self-driving cars to learning machines. We lead in chip design, verification, and IP integration, empowering the creation of high-performance silicon chips and software content. Join us to transform the future through continuous technological innovation.

You Are: A seasoned professional with a strategic mindset and a keen understanding of the digital marketing landscape. Your leadership skills are proven, and your ability to identify and guide projects from ideation to implementation is unparalleled. You keep your finger on the pulse of technology trends in digital marketing, particularly the rise of GenAI, ensuring Synopsys remains at the cutting edge. Your ability to partner with technical and design teams across the company to implement new technologies is a testament to your collaborative spirit. Your change management skills shine as you engage directly with business leaders, navigate challenges, and foster a change-ready culture. You excel at directing projects that optimize processes, amplify system capabilities, and realign marketing strategies for the digital age.

What You'll Be Doing:

• Providing strategic leadership to lead the digital transformation of Synopsys' Global Marketing & Communications (GMC) department.
• Regularly updating on technology trends in digital marketing
• Collaborating with technical and design teams across the company to implement new technologies.
• Engaging directly with business leaders, fostering a change-ready culture
• Directing projects that optimize processes, amplify system capabilities, and realign marketing strategies for the digital age.

The Impact You Will Have:

• Leading the digital transformation of Synopsys' corporate marketing function, identifying opportunities that enhance operational efficiency, transparency, and modern reporting methods through tech collaboration.
• Ensuring Synopsys remains at the cutting edge of digital marketing best practices and tools.
• Fostering a change-ready culture through your change management skills
• Optimizing processes, amplifying system capabilities, and realigning marketing strategies for the digital age

What You'll Need:

• Bachelor's degree in Digital Marketing, data science, or a related technical field.
• 6-10 years of experience in related roles, with a preference for candidates from notable consulting backgrounds.
• Proven strategic leadership skills.
• Proven experience spearheading digital transformation initiatives within the corporate marketing division of a large technology company.
• In-depth knowledge of technology trends in digital marketing
• Experience in tech collaboration to enhance operational efficiency.
• Strong change management skills
• Experience in directing process optimization projects

Who You Are: A strategic leader, an insightful market analyst, a collaborative tech partner, and a change management champion.

The Team You'll Be A Part Of: As a key member of the Marketing Ops & Technology team, you will lead initiatives to reshape our marketing landscape, bringing innovation, strategy, and measurable change. This pivotal role involves close collaboration with all functions in the GMC department to implement digital strategies into our marketing ecosystem.

Rewards and Benefits: We offer a comprehensive range of health, wellness, and financial benefits to cater to your needs. Our total rewards include both monetary and non-monetary offerings. Your recruiter will provide more details about the salary range and benefits during the hiring process.

Inclusion and Diversity: Synopsys considers all applicants for employment without regard to race, color, religion, sex, gender preference, national origin, age, disability, or status as a Covered Veteran in accordance with federal law.

The base salary range across the U.S. for this role is between $169,000 - $253,000. In addition, this role may be eligible for an annual bonus, equity, and other discretionary bonuses. Synopsys offers comprehensive health, wellness, and financial benefits as part of a of a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education. Your recruiter can share more specific details on the total rewards package upon request.

#LI-MK1