SEO Project Manager Australian market - Tokyo

Job description

Context of the position 

We are looking for a skilled and motivated person in the area of Content creation and SEO. You will be the first member of the Australian content team (supervised by the Head of SEO Japan/Australia).

Mission? The creation and follow-up of our energy content, with the aim of positioning our website (selectra.com.au) as the reference to help consumers make the best choices for their energy contracts.

Objective? To increase the number of qualitative leads for our sales department and improve online sales.

Outcomes to be accomplishedOutcome 1 : Content Development and Maintenance

• Organise and plan editorial requirements and content integration
• Carry out market research and keyword research
• Continuously identify user intent
• Write articles based on keyword research and user needs
• Continuously ensure the offers and information on our website are correct

Outcome 2 : Updating and enhancing content

• Update the details of the offers on our content.
• Optimise existing content to make it more ergonomic and improve its referencing.
• Analyse and monitor competitors by benchmarking and finding gaps in the market.
• Moderate user comments.

Outcome 3 : SEO improvement

• Create the content strategy, campaigns and link building to boost Selectra's authority.
• Monitor the SEO of the pages you are responsible for.
• Implement strategic actions to improve positioning. 

Outcome 4 : Monitoring the website’s ecosystem

• Analyse KPIs by providing reports on organic traffic, page views, conversion rate, CTR, backlinks, keyword ranking, link building and website health.
• Work with the design team to improve the visuals of your website.
• Work with the technical team to fix bugs to improve the website’s user experience and performance.
• Work with the business team to improve the conversion rate of organic lead sources.

Profile

Must-haves

• Bilingual in English, either native or resident of an English-speaking country for many years. No language and grammar mistakes escape your eye!
• At least two years of SEO or SEA experience.
• You have an analytical mind and work rigorously. You carry out your tasks in an organised way.
• You are an excellent team player. You like to take initiatives and are eager to learn.
• You have a Bachelor or Master Degree.
• You have a passion and skill for writing and SEO.
• You are interested in the Energy and Telecom sector in Australia.
• You are ready to travel to Australia to have necessary discussions and negotiations without business partners.

Nice-to-haves

• Basic knowledge of HTML.
• Basic knowledge of a CMS like Drupal or Wordpress.
• Basic knowledge of Google Analytics, Google Search Console, Ahrefs and Screaming Frog.
• Experience with content management and/or web marketing.
• Experience in the Energy and Telecom fields.
• A great understanding of Australian people and a perception similar to the locals.
   

Why Selectra? 

• You will work in offices in the heart of Tokyo! 
• You’ll benefit from the flexibility and reactivity of a company with a start-up spirit (flat hierarchy, chill environment).
• You’ll have the opportunity to work in an international team.
• You’ll have responsibilities within a dynamic team, here to train and assist you when needed.
• We’re good at what we do: you’ll join one of the best SEO teams in Europe and be part of an international and multicultural team with more than 60 content officers working on SEO on a daily basis

Terms & Conditions

• Type of contract: 1 year long contract (契約社員・renewable)
• Starting date: September 1st 2024 
• Working hours: 40 hours/ week
• Place of Work: Tokyo office: 1-27-9 HIgashi, Shibuya
• Monthly gross salary: 275.000 - 375.000 yen gross salary (depending on experience)
• Benefits:
  • Paid Leaves: 10 days + Japanese national holidays
  • Transportation expenses are reimbursed by Selectra
  • Remote work: twice per week

Company overview

Selectra works hard to make the world cheaper, greener and simpler by offering home contracts comparison, subscription and management services. What began as a simple energy price comparison has quickly expanded to include Internet and mobile subscriptions, insurance, and banking. Our vision for the future is ambitious: to become the reference for consumers looking to simplify the management of their home contracts and recurring expenses, all through a single tool.

With more than 2,200 employees, 96 million € in revenues in 2023, and operations in 17 countries, Selectra is among Europe's leading startups. Selectra was part of the French Tech 120, a yearly selection of the 120 most promising startups operated by the French government. Selectra is also frequently ranked among the fastest growing European companies by the Financial Times or the French economic media Les Echos.

In its recruitment, Selectra favors humble candidates who are passionate about their work and excel in their field of expertise, creating a truly stimulating work environment. At Selectra, where young graduates often hold top positions, we believe that age and experience should not be obstacles, but rather assets. Selectra has deeply ingrained in its DNA a rejection of the pitfalls often encountered in the workplace (useless meetings, bureaucracy, slowness, sidelining) and never allows unhealthy work situations to take hold. In summary, we make it a point of honor to create a work environment where kindness and mutual assistance prevail. We firmly believe that it is this healthy atmosphere that attracts the best talents and enables us to achieve our goals successfully.

Selectra Australia

The Australian market is a very young project of Selectra, with only one business developer (and a sales agent) based in our Tokyo office. Expecting rapid growth, you will be part or our starting team and get a chance to be involved in the development of this project almost from scratch. 

Recruitment process

• HR interview
• Test 
• Interview with your future manager, Kotaro Nishikawa 
• Interview with the Country manager, Fanny Berteaud
• Response to your application within 2 weeks maximum.

No consideration of gender, age, skin color, sexual orientation or other discriminatory reasons will interfere with the selection process at Selectra.

We inform you that the data concerning you are computerized and treated confidentially. Your data will be kept for up to three years after you have submitted your application. Only persons employed in the human resources department will be able to access your data for strictly internal purposes. You can access, correct or delete your data by contacting [email protected]o