SEO Strategist
Job Description
WHO WE ARE
Direct Agents is an independent, future-focused performance marketing agency rooted in AI + Strategic InnovationÂ
CLIENTS WEâVE WORKED WITH INCLUDE
Marvel, Belkin, Linksys, NBA, NYSE, Hubble, CW, Morgan Stanley, and more
WHAT SETS UP APART
Fast Tracked Professional Growth
2x speed for individual learning and career development
Minority Owned and Diverse
We are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. We are also proud to be 62% Female, 42% of senior leadership.
WHY DIRECT AGENTS
We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities youâll have to thrive as a thought leader include:
- Small group mentorship and real face time with executive leaders
- Access to internal and external trainings and conferences across technical skills, professional growth, and leadership and management
- Strategic roundtable discussions
- Marketing certifications (Google, Facebook, Amazon, etc.)
- Inclusion in marketing initiatives including our blog posts, podcasts, videos and more
- Speaking opportunities across publications like Media Post, Digiday and more
- Award submissions opportunities (team and individual)
- Access to participate in our ERGâs to help reinforce community within the agency.
HOW YOU'LL MAKE AN IMPACT
- Strategic Leadership and Client Management | Assess and formulate advanced SEO strategies for a range of large to enterprise-sized clients, serving as a leading SEO authority both externally and internally. Oversee a substantial SEO client portfolio, serving as the primary point of contact for accounts.
- Performance-Focused SEO | Innovative and outside-the-box thinker to conceptualize and implement strategies to enhance clients' organic rankings through comprehensive on-site and off-site optimizations and testing recommendations.
- CRO and CRM Strategy | Drive impact beyond pureplay SEO by increasing the value potential of every session and user. Analyze behavioral data to devise onsite CRO and CRM UX and messaging strategies to drive incremental performance gains.Â
- Data-Driven SEO | Host client status calls and meticulously track and report on campaign results, SEO activities, and data analysis. Utilize Google Analytics and ranking reports to measure the effectiveness of SEO strategies. Stay up-to-date on the latest search engine changes, updates, and impacts, contributing to the overall direction of the SEO strategy.
- Client Satisfaction and Sales Collaboration | Ensure timely deliverables and consistently exceed client expectations. Collaborate with the sales team to conduct audits and develop customized strategies, contributing to successful pitches and sales decks for prospective clients. Enhance SEO sales collateral and overall pitch materials.
- Process Enhancement and Knowledge Sharing | Develop and enhance team processes, reports, knowledge bases, and communication practices. Stay current with the latest SEO platforms and tools, adopting relevant innovations.
YOUR BACKGROUND
- 3-5 years of SEO agency experience with a proven track record of success
- Strong understanding of search engine algorithms and updates
- Repetitive experience in successfully analyzing data to set and implement impactful performance-driving SEO strategies
- Expert-level experience working with: Search Console, Google Analytics, ScreamingFrog, SEMRush, Adwords, Moz, ContentKing, VWO/Optimizly, Shopify, Klaviyo/Braze/Salesforce, and/or related toolsÂ
- Excellent analytical & problem-solving skills
- Strong understanding of HTML, website design, CSS, and Javascript
- Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility
- Exceptional written and verbal communication skills
- Exceptional attention to detail
- Aptitude for prioritization, multitasking, and managing time efficiently
- Ability to work in teams and/or individually to meet client goals
- Passion for the world of SEO!
OUR AWARD WINNING PEOPLE FIRST CULTURE
6x Winner of Crainâs Best Places to Work (2018 - 2023)
Most Dedicated to Employee Growth finalist in Digidayâs Work Life Awards
At Direct Agents, hybrid is about:
- Human connection and establishing strong working relationships
- Fostering a tailored approach for team membersâ rapid growth
- Making space for camaraderie and just for fun moments
- Prioritizing mental health & overall wellness
- Hybrid work schedule of 3 days in-office
- 2 weeks of WFA (Work from Anywhere)
ESSENTIALS & PERKS
- A competitive salary of $75,000 - $95,000 with regular reviews based on performance.
- Health, dental, vision, and mental health benefits including access to providers like:
- One Medical, Talkspace, KindBody, and Health Advocate
- Paid Time Off, Birthdays, Volunteering TimeÂ
- PTO ranges from 15 - 24 days/year with additional days allocated for sick timeÂ
- A newly built and sun drenched penthouse office with incredible views over FlatironÂ
- Our âAcceleration Hubâ is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
- Help getting here including access to commuter benefits and annual memberships to Citibike
- Complimentary assortment of healthy snacks and fresh fruits in officeÂ
- A new MacBook Pro laptop for ease of work in office or remotelyÂ
- Dog friendly office!Â
- An inspiring atmosphere with supportive colleagues and innovative projects
- Future career development opportunities with internal and external opportunities for professional growth and networking
- Epic regular team building and company parties
- An unwavering belief that we can build, create and grow together!
If youâre looking for a new role with space to directly influence the business and company culture, apply today!
COME AS YOU ARE
We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesnât make a difference here. Direct Agents is a progressive and open-minded meritocracy. If youâre smart and good at what you do, come as you are.
We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.
Date Posted
02/28/2024
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