Shows & Brand Operations Specialist

At GE Appliances, a Haier company, we come together to make "good things, for life." As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities.

Interested in joining us on our journey?

The Shows & Brand Operations Specialist is responsible for managing logistics for shows and brand experiences that contribute to the success of the business by streamlining show logistic communications, overseeing merchandising needs and coordinating experiential campaigns that align with marketing initiatives. This is a critical role in ensuring the successful execution of projects that enhance our brand presence and delight our customers.

Position

Shows & Brand Operations Specialist

Location

USA, Louisville, KY

How You'll Create Possibilities

Manage Logistics for Shows & Brand Experiences

• Project manage logistics for shows and brand experiences, including scheduling, budgeting and vendor management.
• Facilitate clear and timely communication among project team members, stakeholders, and management. Provide regular updates on project progress, milestones, and any deviations from the plan.
• Collaborate with brand and product teams to ensure alignment across all product and brand plans, as well as product features and benefits.
• Coordinate and help manage ordering of all GE Appliances product and prototypes for trade shows and events.
• Establish quality standards and ensure deliverables meet these standards. Conduct regular reviews and quality checks to verify project outputs align with stakeholder expectations.
• Manage changes to project scope, schedule, and resources effectively. Assess the impact of changes and adjust plans accordingly to minimize disruptions.
• Creates run-of-show, talking points and alignment for show events and engagements.
• Work with Merchandising team to coordinate high-demand prototypes between photography and show needs.
• Coordinate experiential marketing campaigns to promote brand awareness and engagement.

HJI / Supply Chain Management

• Implement supply chain solution strategy to optimize efficiency and streamline operations for marketing collateral and display needs.
• Conduct monthly report out to brand teams and quarterly report out to marketing executive teams on supply chain effectiveness of display and marketing collateral logistics and adjust strategies accordingly.
• Manage contracts with suppliers by partnering and advising sourcing on SOW and MSA content.
• Track project SOW to meet budget plan.
• Provide insights and data related to overall sales field demand on marketing collateral and displays loaded on HJI.

• Work with Display project manager to organize and onboard displays or display suppliers to HJI marketing portal.
• Guide and manage quarterly business review (QBR) with all suppliers to analyze strengths, weaknesses, and growth.
• Identify suppliers' market positioning and measure performances to identify areas for improvement and generate next step partnership strategies on an ongoing basis.

Other related duties as assigned.

• Work with brand, product and advertising team on facilitating strategy and communication regarding environment set needs.
• Coordinate communication for kitchen set modification needs between internal teams and suppliers to ensure resources are in place.
• Warehouse inventory management
• Oversee marketing merchandising activities, including product placement and promotional materials to enhance brand visibility and drive sales.

What You'll Bring to Our Team

Minimum Qualifications:

• Bachelor's degree in Marketing, Business Administration, Event Management, or related field.
• Minimum 3 years of experience in one or more of the following areas: project management, preferably in experiential marketing or event management.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Proficiency in logistics management and supply chain solutions.
• Knowledge of kitchen set coordination and culinary event logistics.
• Familiarity with marketing merchandising strategies and tactics.
• Detail-oriented with a focus on delivering high-quality results within budget and timeline constraints.

Working Conditions:

• Work may require occasional weekend and/or evening event management
• Must be willing and able to travel up to 30% of the time

Our Culture

At GE Appliances, creativity meets passion and conversations lead to exceptional outcomes and experiences. We respect and value the unique backgrounds and experiences that everyone brings to GE Appliances. We believe a diverse workplace, where everyone is included and people can be their true and authentic selves, fosters creativity and innovation. We know our differences are our greatest strength. The very best innovations across every function of a company come from diverse teams. Our commitment to ensuring a safe and inclusive workplace where everyone is valued allows employees to perform at their best, every day. Diversity at GE Appliances helps us achieve zero distance to our owners, innovate smartly and connect to the communities and customers we serve. We encourage and support the ideas, aspirations, and the wellbeing of everyone - our employees and our communities

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

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